Clients and Markets: Individual Assignment For this assessment task, students need to analyse one news article about a product or service. They need to select an article published online (in any...

analyse one news article about a product or service. They need to select an article published online (in any Australian newspaper) from 15th of September 2020 onwards. All submissions must contain a copy of the full article (in pdf) as an attachment to the report


Clients and Markets: Individual Assignment For this assessment task, students need to analyse one news article about a product or service. They need to select an article published online (in any Australian newspaper) from 15th of September 2020 onwards. All submissions must contain a copy of the full article (in pdf) as an attachment to the report. In this report students should address the following four questions: • What are the key issues illustrated in the article? (you must ensure that the issues are marketing related) • Who are the important stakeholders and why? • Identify 2-3 marketing environmental forces affecting the situation discussed in the news article • What are the possible recommendations to the situation discussed in the news article? Weighting: 15% Word count: Max. 500 words (excluding cover page, references, and appendices) Submission date: 6th of October 2020, 23:59 o’clock Submission type: Turnitin Format / Layout of Assessment: ➢ Title Page ➢ Introduction ➢ Body ➢ Reference List ➢ Appendices (if applicable) ❖ Students should follow the APA referencing style to construct the Reference List and in-report citations.