ASSESSMENT 2 BRIEF Subject Code and Title MGT501 Business Environment Assessment Internal and External Stakeholder Analysis Individual/Group Individual Length 2,500 words Learning Outcomes This...

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ASSESSMENT 2 BRIEF



Subject Code and Title



MGT501 Business Environment



Assessment



Internal and External Stakeholder Analysis



Individual/Group



Individual



Length



2,500 words



Learning Outcomes



This assessments addresses the following Subject Learning Outcomes:


c) Analyse and synthesise the fundamentals of business in the contemporary environment.


d) Construct and Justify a professional value proposition as a business practitioner



Submission



12 Week Delivery: By 11:59pm AEST/AEDT Friday of Module 5.2 (week 10)


Intensive Class: Due By 11:59pm AEST/AEDTFridayof Module 5 (week 5)



Weighting



50%



Total Marks



50 marks



Context:


Business stakeholder analysis is a technique for identifying stakeholders and analysing their roles. The aim of the analysis is to map out the stakeholders’ level of influence and degree of interest with regards to the business. Stakeholder analysis can also be used to assess the relationships between different stakeholders and the issues they care about most.


Internal stakeholders are individuals or groups who are directly involved in the business, such as owners, board members, managers, employees, and investors. External stakeholders are indirectly influenced by the business activities, like customers, suppliers, competitors, society and government.


By understanding both perspectives, the business can engage and enhance communication with relevant stakeholders, reduce or prevent risks, identify business opportunities, improve internal stakeholders’ commitment in the business and the reputation of the business amongst external stakeholders.


Instructions:


In this assessment, you will examine a business in an industry that you have either previously worked in or would like to in the future. Leading up to the assessment submission, you must


MGT501_ Assessment 2_Internal and External Stakeholder Analysis Page1of6


participate in the Assessment 2 weekly discussions in the Discussion Forums on Blackboard. You will locate this discussion forum in the Assessment Area of blackboard. Weekly contributions are required in Modules 2-4.


Please Rememberyour contributions to the discussion topics are one of the assessment attributes.(LMS please create an Assessment 2 Discussion Forum separately in the Assessment area of


blackboard as students are required to participate in this to complete the assessment)


Presenting a business example and contributing to the discussion forum, you will:




  • identify and analyse functional areas in the business




  • identify and analyse the internal and external stakeholders




  • compare two industries with each other




  • create a stakeholder matrix




  • discuss chosen stakeholders and industries in the context of relevant theories and


    frameworks


    Suggested format


    Your individual stakeholder analysis should follow standard report structure and include the following:






  • Cover page




  • Executive Summary


    oAconcisesummaryofthemainreportinbulletpoints




  • Introduction and background information on your business example




  • Main body


    oIdentifyfunctionalareas
    oIdentifyinternalandexternalstakeholdersandtheirroles
    oIdentifythenatureanddegreeofmainstakeholders’interests,andimplicationsof


    conflicting interests
    oIdentifythelevelofmainstakeholders’influence
    oCreateastakeholdermatrix
    oInthediscussionforum,chooseanexamplefromyourpeersandcomparethe


    industry your business operates in with their industry,identify the main points of stakeholder dissimilarities and analyse the di



Answered Same DayNov 11, 2021MGT501Charles Sturt University

Answer To: ASSESSMENT 2 BRIEF Subject Code and Title MGT501 Business Environment Assessment Internal and...

Moumita answered on Nov 15 2021
135 Votes
Running Head: STAKEHOLDERS ANALYSIS        
STAKEHOLDERS ANALYSIS        
INTERNAL AND EXTERNAL STAKEHOLDERS ANALYSIS: Telstra Corporation Limited
Executive summary
Telstra has six major stakeholders who have been earnestly contributing for the development of the organisation. Both the internal and the external stakeholders have been performing their functions. The external stakeholders have been beating the internal stakeholders. The stakeholders matrix shows how the stakeholders have been associating themselves with their influences and approaches. Stakeholder approaches have been highlighted. The key points of approach
es is whether these approaches stand perfect for the organization. Application of the approaches carrying successive benefits or not. Stakeholders can have the resisting capabilities and are also introduced in the stakeholders matrix. These resisting capabilities can make the business of Telstra unstable. The differences between Agile Communication South Australia and Telstra have been identified. The personal interests, organization diversification has been pointed out. The roles and responsibilities of stakeholders, their performance of duties has been equally pointed out. In many of the areas Agile has been proved to be superior and vice versa.
Table of Contents
Identify level of stakeholder’s influence    4
Creation of stakeholder matrix    5
Stakeholder’s similarities and analysis    7
Conclusion    8
Introduction and background
Telstra Corporation Limited is a provider of Australia's domestic and multinational full-service telecommunications company. The corporation operates home as well as business telephone exchange networks, supplies central, long-distance including international telephone calls, plus offers mobile telecommunication facilities. Data, telephone, on-line services including directory services are also offered by Telstra. The company Telstra has a significant legacy in Australia, starting in 1901 as the Postmaster-Agency General's following federation alongside Australia Post. Telstra also moved from the state-owned company to become a completely privatised enterprise that it has recently turned its attention to diversified goods and new technology. The company is booming with the stores and providing services to the customers. The organisation has the equal responsibility to maintain ethics and have good relations with its customers and the various internal and external parties of the business. These parties include the stakeholder, the management and the employees at all levels. The stakeholders play an important role in the business organisation and maintaining good relations will provide the increment in the productivity of the business(Grimmer, (2019).). The company provides dedicated analysis to further maintain the good relationship between their stakeholders and regular needs and expectations conducted by the company to satisfy them. The analysis also provides an in-depth explanation about how the company increases its productivity with the reference to the stakeholders and all the external and internal parties within it.
Identify Functional areas
Telstra provides a wide variety of telephone and information networks, helping it to supply its wide range of customers with nearly all telecommunications requirements. Telstra offers simple connectivity facilities to most of Australia's households and enterprises. The basic access operation of Telstra consists of building, leasing and managing links between the premises of a client and the PSTN for the distribution for basic voice, simulacrum as well as internet facilities. By providing consumer services tailored to improve call relaxation, Telstra focuses on growing local call volumes. Telstra is the largest operator for long-distance national networks, in Australia. Throughout Australia, Telstra is probably the largest distributor of international telecommunications services. Telstra supplies 230 countries and regions with international telecommunications coverage for its subscribers. In addition, the Organization provides a rebill system for resellers of overseas outbound telecommunications service.
The mobile telephone services of Telstra comprise both analogue as well as digital cellular systems, mobile phone purchases and a broad variety of value-added services. The analogue AMPS cellular telecommunications network and a wireless GSM mobile telecommunications service are both owned and managed by Telstra. Currently, the optical GSM network offers coverage for areas where 94 percent of the Australian population lives, while the analogue AMPS generates coverage for areas where 93 percent of its Australian population lives. A new telecommunications network based on emerging infrastructure is being planned by Telstra. Telstra operates a variety of private networking including data networks, allowing data to be sent and retrieved by clients. Telstra markets these offerings under the Fractal TM in order to provide bundled solutions. The Organization provides virtual private network services that use network information and technology to deliver the features of a dedicated private communication network for business customers.
Telstra provides a range of applications for the local and remote network. Telstra operates many low-speed, domestic, packet-switched data networks, mostly built for transaction services. Company provides companies and telecommunications service providers with overseas leased lines that enable them to create their respective licensed private international facilities. The text services for Telstra consist primarily of facsimile products including services sold under the name FaxStream®. The company's other offerings include Customer Premises Devices, Public Payphones, Intercarrier Services, Intelligent Network Services and Internet Connectivity Services through its Big Pond® Home as well as Big Pond® Enterprise names, which are a variety of Internet access packages and services. It also offers some multimedia services as well.
Identify internal and External Stakeholders and their roles
Internal Stakeholders
Telstra considered their stakeholders as the vital component in the business and analysed...
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