Assessment 2 Information Subject Code: Subject Name: Assessment Title: Assessment Type: Word Count: Weighting:Total Marks: Submission: Due Date:Your TaskBUS101Business CommunicationStructured Individual ReportReport1000 Words30%30via TurnitinWeek 8 (Monday at 15.55) Via Turnitin(+/-10%) To write a report following the format presented in week 4, using the information below as a starting point and conducting further research to support your analysis. In weeks 5, 6 and 7 there will be several activities during class that will also help you frame your report.Assessment DescriptionYou are working for “Apurla Community Services” in a general management and communications role and the Operations Manager has approached you to work on a project of high importance. The organisation is struggling to work effectively because the different departments are operating independently and not communicating well with each other. The Operations Manager wants you to prepare a report to make some recommendation on how the situation can be improved.The organisation has several key employee groups, volunteers and external community groups that they work with. Each of these groups tends to operate independently, using different communication structures. At times their tasks overlap so conflicting information and outcomes can occur. The organisation’s structure is simple; there is a Board of Directors, an Executive Officer, an Operations Manager and then each department; Administration, Community Support, Community Activities, Sales and Volunteering. The Operations Manager would like you to provide an analysis and recommendations based on research, outlining how improved communication could flow between these departments could improve operational outcomes. Some of the formal and structured communication is working well but there are also some informal structures that are spreading incorrect information.The key goal of the report is to identify ways to improve communication processes so that all departments can access information and communication is consistent across the organisation. In your report you need to provide a theoretical summary of how organisational communication should flow and how group synergy could be improved to maximise work team effectiveness. Your recommendations need to identify ideas on how informal and formal communication structures can be improved to support communication flow and overall synergy and team effectiveness.Page 1 Kaplan Business School Assessment Outline
Assessment InstructionsThe assessment is to be presented in a Report Format using headings and requires the following sections:• Cover Page• Table of Contents• Introduction (100 words) – state simply the purpose of the report and the structure it will follow• Theoretical Analysis of Communication Flow (250 words) – your own research and in your ownwords an analysis of how organisational communication should flow. (this can be based on activities wedo in class in week 5)• Theoretical Analysis of Communication in Work Teams (250 words) – your own research and inyour own words an analysis of group communication and developing team effectiveness.• Conclusion (100 words) – a summary of the key information you identified in your report• Recommendations (300 words) – Identify a total of 2 strategies the organisation could implement todevelop a communication process that enables the different departments to have consistent internalcommunication. (some of the activities we do in week 7 will help with this)• Reference ListImportant Study InformationPlease refer to the marking criteria as a guideline to help you complete the report.Reference guide: Use a minimum of four references. This may include weekly readings, textbooks and journal articles. Referencing should be in the Harvard style – please refer to Kaplan’s ‘Harvard Referencing Guide’.KBS presentation guidelines: Arial, size 11 font, 1.5 spacing Academic Integrity PolicyKBS values academic integrity. All students must understand the meaning and consequences of cheating, plagiarism and other academic offences under the Academic Integrity and Conduct Policy.What is academic integrity and misconduct? What are the penalties for academic misconduct? What are the late penalties?How can I appeal my grade?Click here for answers to these questions:http://www.kbs.edu.au/current-students/student-policies/.Word Limits for Written AssessmentsSubmissions that exceed the word limit by more than 10% will cease to be marked from the point at which that limit is exceeded.Study AssistanceStudents may seek study assistance from their local Academic Learning Advisor or refer to the resources on the MyKBS Academic Success Centre page. Click here for this information. Page 2 Kaplan Business School Assessment Outline
Assessment Marking GuideCriteria HD (High Distinction) 85%-100%DN (Distinction) CR (Credit) P (Pass) NN (Fail) 75%-84% 74%-65% 50%-64% 0%-49% Report Structure10 Marks• A clear and succinct introduction including purpose and report structure• Clear and succinct recommendations based on analysis that demonstrates an understanding of organisational communication.• Conclusion clearly, succinctly and accurately summarises the report• Graphics are appropriate, labelled and placed close to the text that refers to them.Up to 10 marks• A clear introduction including purpose and report structure• Clear recommendations based on analysis that demonstrates an understanding of organisational communication.• Conclusion clearly and accurately summarises the report • Graphics are appropriate and labelled.Up to 8 marks • Introduction includes purpose and report structure• Recommendations are based on analysis which demonstrates some understanding of organisational communication.• Conclusion summarises the report• Graphics are appropriate.Up to 7 marks • Introduction may be missing purpose or report structure• Recommendations are based on description and show limited understanding of organisational communication• Conclusion does not fully reflect the contents of the report • Graphics are used to illustrate points but not fully discussed.Up to 6 marks • Introduction is vague and does not include purpose and report structure• Recommendations are not justified and do not show understanding of organisational communication• Conclusion does not reflect the contents of the report• Graphics do not relate to the discussion.Up to 4.5 marks Research and Analysis10 Marks • Located, evaluated and synthesised relevant information from the readings and academic sources to accurately support discussions• A clear, succinct and critical analysis demonstrating critical understanding and valid judgements • Discussion is of comprehensive depth and all aspects presented are relevant to the situationUp to 10 marks • Located, evaluated and incorporated relevant information from the readings and local sources to support discussions• clear and succinct analysis demonstrating understanding and valid judgements• Discussion is of appropriate depth and many aspects presented are relevant to the situationUp to 8 marks • Located and incorporated relevant information from the readings and local sources to support discussions• Analysis demonstrating some understanding and judgement • Discussion has some depth and some aspects presented are relevant to the situationUp to 7 marks • Located relevant information from the course readings to support discussions• A description demonstrating limited understanding and judgements• Most aspects of the discussion are relevant to the situation but not in depthUp to 6 marks • Used information from sources that are tenuously related or are not relevant to the discussions• A description with limited understanding• Many aspects of the discussion are not relevant to the situationUp to 4.5 marks Presentation 10 Marks• The content has been logically and succinctly structured to create a cohesive and coherent analytical piece of work• Grammar, spelling and punctuation are flawless• Intext referencing and reference list format is accurate and consistently adheres to KBS Harvard Reference styleUp to 10 marks• The content has been logically structured to create a cohesive and coherent analytical piece of work• Grammar, spelling and punctuation are good.• Intext referencing and reference list format is almost always accurate and consistently adheres to KBS Harvard Reference styleUp to 8 marks • The content has been logically structured to create a cohesive and coherent piece of work• Few errors in grammar, spelling and punctuation• Intext referencing and reference list format is accurate to KBS Harvard Reference styleUp to 7 marks • The content has been partially structured to create a comprehensible descriptive piece of work consisting of loosely linked rudimentary paragraphs• Sentences and paragraphs are readable but with grammatical errors• Attempt made to adhere to KBS Harvard referencing in both Intext referencing and referencelist but with errors Up to 6 marks • The content has limited structure to create a piece of work consisting of rudimentary paragraphs• Many grammatical, vocabulary and spelling errors• Did not adhere to KBS Harvard referencing in both Intext referencing and reference listUp to 4.5 marks Page 3Kaplan Business School Assessment Outline