Checklist: The Product Step 1:Select one of the following products for this assignment for the fictional company Proserve Corp. -A new cool mist humidifier that reduces dry air and also serves as an...

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Checklist: The Product


Step 1:Select one of the following products for this assignment for thefictional companyProserve Corp.


-A new cool mist humidifier that reduces dry air and also serves as an air freshener. Presently, the scents come in mint, apple, spice, and cinnamon.


-A new toothbrush that dispenses toothpaste automatically onto the toothbrush with a small button on the handle. The toothpaste comes in a variety of flavors, including cinnamon, peppermint, spearmint, and bubble gum.


-A new wireless headphone and microphone that fit in the palm of your hand and have superior output and volume.


-A new foldable chair that can be carried in one hand, weighs 1.5 lbs. and holds up to 300 lbs.


-A new transcription tool with 98% accuracy.


Step 2:Apply product elements to make this product complete by responding to the following:



  • Describe the type of product you selected and include product attributes: quality, features, benefits, style, and design.

  • Provide aproposedproduct line (depth) and product mix (the 4 P’s; width) for your good. See Exhibit 10.1 in the text.

  • Describe the elements of the product’s branding (i.e., brand name, sponsor, and brand strategy).

  • Provide a packaging plan and any warranty or copyright involved if applicable.


Minimum Submission Requirements:


This part of the paper due in Unit 8 should be a minimum of 1½–2 pages (i.e., 350–500 words) and use current APA format and citation style. Your paper should include headings.

Answered 4 days AfterMar 26, 2021

Answer To: Checklist: The Product Step 1:Select one of the following products for this assignment for the...

Parul answered on Mar 30 2021
138 Votes
Step1 – Product Selection
Out of the following the product I select for the fictional company Proserve Corporation is - new cool mist humidifier that reduces the red
uces day air and also served as an air freshener. The scents perhaps come like apple, spice, cinnamon and mint.
Step2 Applying product element to make this product complete
Product - The product I have selected is Proserve Corporation’s humidifier that help in reducing the dryness in the air especially during winter seasons. Also, it contains essential oil which fills the room with aroma and fragrance that uplifts the mood and enable one to relax. Essentially injects moisture into air and also kills various micro-organisms and germs present in the air. It is extremely useful for small babies and people who have respiratory problems as well as those who have dry skin (Aaker, D., 2009).
Quality - The quality of product is very high. The entire mechanism of adding required amount of moisture in air is placed in Proserve Corporation’s humidifier after conducting scientific research. Based on the temperature as well as season moisture in the air is adjusted. Furthermore, the product is tested and dermatologically approved to minimise the dryness in air and support the body.
Features - There are various features available for the cool mist humidifier that can be used to not only add freshness in the room but also moisture in the air. The fragrance of the Humidifier comes in various scents like apple, mint, cinnamon and spice. Available in White, Pink and Blue colour as well as in two popular shapes one is plain vanilla and other is in shape of doughnut (Aaker, D., & Biel, A.,...
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