Critically evaluate how Mahdawi conveys her attitude towards Ellen DeGeneres. In your answer you must comment on linguistic and literary features and relevant contextual factors.
Extract:
Ellen wants everyone to ‘be kind’ – maybe she should rethink what that means
“Be kind” Ellen DeGeneres says at the end of every episode of her eponymous show. There’s a BE KIND Ellen hat. A BE KIND wine tote. A BE KIND subscription box. There are even BE KINDface masks– so you can try killing the coronavirus with kindness.
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Shockingly, it seems that DeGeneres might not always practice what she preaches: crew members on her talkshow arereportedly furiousover the not-so-kind way they’ve been treated during the coronavirus crisis. According to Variety, the core stage crew for the Ellen DeGeneres Show are frustrated that they haven’t received written communication about the status of their hours or pay. They were also less than thrilled to discover, via social media, that an outside, non-union, tech company had been hired to help DeGeneres film her show remotely from her home. This stung as DeGeneres had recently announced on-air that she wanted to start filming again as soon as possible so she could support her staff and crew.
DeGeneres isn’t personally responsible for every aspect of how her show is run, of course. But it certainly seems like a woman who is reportedly worth more than $330m and is one of the highest-paid stars on television, earning more than $50m a year, could be doing rather more to support the people who work under her. Particularly as many of her crew have worked on the show since it started 17 years ago. It’s worth noting that Jimmy Kimmel Live! stagehands, according to Variety, were paid from Kimmel’s own pocket during initial coronavirus shutdowns.
This isn’t exactly the first time that DeGeneres’s public persona has appeared to be at odds with her private actions. There have been rumors floating around for years that the 62-year-old comedian is – to quote aviral
Twitter threadon the subject – “one of the meanest people alive”. Recently, however, anti-Ellen sentiment appears to have reached new heights. A couple of weeks ago she was slammed for comparing self-quarantining in her multimillion-dollar mansion to “being in jail”, for example. And Nikkie de Jager, a Dutch YouTube star who goes by the name NikkieTutorials, has been in the headlines this week after sharing herunpleasant experience on the Ellen show. De Jager told Dutch magazine &C that she wasn’t allowed to use the toilet nearest her on the show because it “was reserved for the Jonas brothers” and that DeGeneres was “cold and distant”when the cameras weren’t rolling. “I was expecting [the experience to be like] a Disney show, but got Teletubbies after dark.”
Why is DeGeneres suddenly getting so much backlash and bad press? Well, for one thing, coronavirus has made us allsick to death of celebrity shenanigans. It’s hard for stars to seem relatable when they’re moaning about their mansions.
More broadly, however, I think some of the animosity towards DeGeneres has to do with the way she exemplifies the hypocrisy around the concept of “civility”. Last year, for example, DeGeneres lectured us all on her friendship with George W Bush, a man who opposed same-sex marriage and whose own former counter-terrorism chiefaccused him of committing war crimes. “When I say, ‘Be kind to one another’, I don’t mean only the people who think the same way that you do,” DeGeneres said on her show, in response to criticism of her hobnobbing with Bush. “I mean be kind to everyone. Doesn’t matter.”
Actually, it’s a little bit more complicated than that. The notion of civility has been weaponized toshut down criticismand stop people from pointing out uncomfortable facts. It seems to be considered more unacceptable, in some parts of the media, to call someone a racist than to actually be a racist. It seems to be considered more unacceptable to criticize someone for hanging out with a war criminal than actually being a war criminal. “Be kind!” the 1% keep telling us, “don’t you dare be critical!”
I don’t want to completely slam DeGeneres. She’s done a lot of good in the world. It’s hard to overstate how brave it was for her to come out in 1997; her courage made life a lot easier for the next generation of queer people. According to a2015 poll, Ellen did more to influence Americans’ attitudes about gay rights than any other celebrity or public figure. But if she wants to keep flogging merchandise with BE KIND on it, then she might want to start thinking a little harder about what those words actually mean. And I say that in the kindest possible way.