ECOM4000 Economics Individual Assignment T3 2021 Kaplan Business School (KBS), Australia 1 Document Classification: Public ECOM4000 T3 2021 Individual Assignment (20%) This assignment is worth 20% of...

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ECOM4000 Economics Individual Assignment T3 2021 Kaplan Business School (KBS), Australia 1 Document Classification: Public ECOM4000 T3 2021 Individual Assignment (20%) This assignment is worth 20% of your final mark. The assignment has two sections. Section A (worth 20 marks) is on microeconomics and Section B (also worth 20 marks) is on macroeconomics. This assignment must be completed individually and submitted using Turnitin on the portal before the due date. When doing this assignment, you might like to consider the following points. • Answer each question directly and fully, using the minimum number of words. You do not need to write an essay. The total word limit is 1500 words for the entire assignment. • Where necessary, make sure you explain your diagrams. You can insert diagrams by drawing them in programs like “paint” and pasting them into the document, or by drawing them by hand, scanning them and then pasting them as a picture into the document. Do not copy pictures or graphs from the internet - you must draw them yourself (it’s ok if they are a bit messy...). • Reference your answers if you are using information from another source using in text referencing and include a reference list at the end of the assignment. You do not need to reference subject material given to you in ECOM4000. • Because the assignment is to be submitted using Turnitin, any plagiarism will be identified. It is possible that you could get zero for your assignment if you copy someone else’s work. • Consult the Academic Success Centre resources on the portal and on campus for assistance with referencing and plagiarism. ECOM4000 Economics Individual Assignment T3 2021 Kaplan Business School (KBS), Australia 2 Document Classification: Public Section A: Microeconomics (20 marks) Question 1 Identify the market structure Coles and Woolworths operate in. Make sure you justify your choice of market structure using all of the market characteristics used to classify markets. Using your own independent research, provide some facts and brief comments on this market (for example you may like to discuss metrics like the concentration ratio). (6 marks) Question 2 Because of their market positions, Coles and Woolworths exhibit a great deal of interdependence and actively advertise against each other. In particular, Coles has been successful with their “Down Down” campaign. Briefly explain what this campaign is, and explain the effect you think it has had on the market position and profitability of both Coles and Woolworths. Draw appropriate diagrams for this market showing the market outcomes for Coles and Woolworths. (6 marks) Question 3 Consider a “game” between Coles and Woolworths that the supermarkets may participate in. The rules of the game are: • If both Coles and Woolworths keep prices low, then they will both make a profit of $5,000m. • If both Coles and Woolworths keep prices high, then they will both make a profit of $8,000m. • If one supermarket keeps prices low and the other keeps prices high, then the low price supermarket will make $9,000m profit and the high price supermarket will make $4,500m profit. Using these rules, solve this game for the Nash equilibrium (make sure to include your diagram and the logic you followed to solve the game). Is your outcome the best one for both Coles and Woolworths? Explain your answer. (8 marks) ECOM4000 Economics Individual Assignment T3 2021 Kaplan Business School (KBS), Australia 3 Document Classification: Public Section B: Macroeconomics (20 marks) Question 1 Using your own independent research, summarise the effect the coronavirus has had on the Australian macroeconomy. At a minimum, your answer should include commentary about the effect on Australian GDP, unemployment, inflation and other aspects of the Australian macroeconomy. Support your comments with appropriate economic data. (Make sure you use reputable economic sources and reference your sources.) (6 marks) Question 2 Draw a diagram of the Australian macroeconomy using the aggregate demand and aggregate supply (AD/AS) model before, and then after the virus. Clearly show on your diagram(s) the before and after effects for the macroeconomic variables discussed in Question 1. (7 marks) Question 3 The Federal Australian Government was very aware of the effects of the virus on the Australian economy. Using your own independent research, explain the fiscal policy actions the Government undertook to combat the economic impact of the virus. (Make sure you use reputable economic sources and reference your sources.) Using your diagram from Question 2, show how the government action affected the Australian macroeconomy. Comment on how successful the government action has been, and identify any weaknesses associated with it. (7 marks)
Answered 1 days AfterJan 31, 2022

Answer To: ECOM4000 Economics Individual Assignment T3 2021 Kaplan Business School (KBS), Australia 1 Document...

Komalavalli answered on Feb 01 2022
98 Votes
Section A:
Question 1
The phrase "oligopoly" refers to the structure of a certain market, industry, or corporation. When a market is divided across multiple joint ventures, it is considered to be autocratic or excessively centralized. Firms create an authoritarian market, allowing existing small bu
sinesses to compete in a market controlled by a few. Companies frequently determine trends and prices, and seek to develop partnerships and agreements that set prices above dominating enterprises' marginal costs. This indicates that authoritarian businesses fix their pricing in order to maximize their own profits. Finally, this leads to collaborations and partnerships that benefit themselves and other firms, particularly smaller businesses operating in the same market or sector.
According to a February 2014 Roy Morgan (2014) research, the two behemoths have a 72.5 percent market share in the $82 billion supermarket business (cited in The Australian, 2014). Woolworths alone acquired 39 percent of the market share out of a total of 72.5 percent to target these models, with Coles collecting the balance with a 33.5 percent market share. Woolworths is an Australian supermarket/grocery chain owned by Woolworths Limited, with a total of 872 shops across Australia, separating the two giants' unique histories. In comparison, Coles Grocery, sometimes known as Coles, is an Australian supermarket chain owned by Wesfarmers and the better half of Woolworths in terms of exclusivity.
Woolworths operates in an oligopolistic market. Coles and Woolworths are grocery store behemoths that control the vast majority of the market. Firms in this industry have a few charge putting powers since there is product diversification, and unique supermarkets import a variety of things for society. There are positive barriers to entering the market since Coles and Woolworths have established themselves as market heavyweights. However, Aldi has just entered the market through charge slicing strategies, taking market share away from the two behemoths.
Question 2
Woolworths and Coles have been Australia's major supermarket companies for several decades, with a combined market share of 80%. The expansion of the Aldi supermarket, however, threatens their authority. Despite this danger, the industry's primary competitors are Cole and Woolworth. The rivalry between the two supermarkets is ferocious and acrimonious. Their strategic movements, however, bear little resemblance. When one store takes a smart move, other supermarkets will imitate and follow. Woolworth, for example, implemented a "Fresh Foods" approach a few years after being conquered by Cole, who enabled it dominate the market for a while before Cole imitated it. Cole just started a marketing campaign named "discount, lower pricing" in order to reduce the price of its products. This demonstrates that Woolworths is launching a similar ad dubbed "Cheap" with a similar goal to Cole's. In other words, no store can afford to lose ground to...
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