economic and financial managment

Programme Title: ECONOMICS AND THE BUSINESS
Module Code and Title: 216MANEL ECONOMIC AND FINANCIAL MANAGEMENT
Assignment Title: Assignment 1 Analysis
Student Details: Adedolapo Adewunmi
Student ID: 9811322
Executive Summary
This paper deals with the impact of the different economic factors in the failure of a certain organisation. Economic and financial management is interlinked with each other. In that context, it can be added that financial management is focusing on the management of funds within the organisational structure. The management activities that are performed through the financial management process can help in the achievement of the objectives that the business companies are settled in terms of their economic filed. Therefore, the economic management process is focusing on the creation as well as in the achievement of organisational objectives based on the financial management practices. The discussion of this assignment is based on the mantle and financial management process. The discussion of this paper is dealing with the financial and economic management practices of the American failed company, Boo.com Corporation.
There are different factors, which disrupt the economic stability of the company, and this ultimately leads them to utter failure. The surrounding atmosphere and the different economic influences need to be observed very steadily to understand the ways through which the different plans can be implemented. Besides that, the need for the perfect plan to cope up with the different economic difficulties is also needed. This paper provides a brief understanding of the different Macro and Micro-economic factors and their influences on the different organisations. With an overview of the overall discussion of this assignment, which is based on the macro and microeconomic factors of the Boo.com Corporation the financial and accounting practices can be applied with the effective ways. If the organisations could have identified the proper ways to survive the market competition, they will have survived until date as well.
Table of Contents
Executive Summary    2
Introduction    4
Economic Impact on Business Organisation    4
PESTLE Analysis    4
SWOT Analysis    4
Effects of PESTLE and SWOT on Business Operations and its Closing Down    5
Impact of Micro and Macro Economic Factors on Boo.com    5
Background of Boo.com    5
Micro-Economic Analysis of Boo.com    6
SWOT Analysis    6
Macro-Economic Analysis of Boo.com Corporation    6
PESTLE Analysis    6
Recommendations    7
Conclusion    8
References    9
Appendix    10
Effects of PESTLE & SWOT on Business Operations and its Closing Down (continued)    10
Market Structure    10
Introduction
In this age of globalisation, there are plenty of companies, which have failed to achieve a specific platform of success. That is the reason why there are different cases of failure of the business organisations who have failed to achieve a suitable platform for themselves or failure to achieve a specific turnover so that they can keep going on. Many organisations have failed to survive the fierce market competition due to the lack of innovation and financial resources.
That is the reason why this project deals with several economic and surrounding atmosphere factors that can be the reason behind an organisation's failure. Besides that, there are plenty of scopes, which the organisations could have taken but failed to identify the opportunities. This report deals with the different economic and environmental factors that can be the reason behind the failure of a specific organisation.
Economic Impact on Business Organisation
PESTLE Analysis
PESTLE analysis is a tool through which the different companies can identify the different environmental and other factors, which have a clear contribution to the success factor of that specific organisation. PESTLE analysis consists of political, economic, social, technological, legal and environmental factors influence on that specific organisation. Through conducting the PESTLE analysis, companies can identify the different scopes lying in these parts of factors (Christodoulou & Cullinane, 2019). That is the reason why it is very important to conduct a PESTLE analysis for the company in order to provide a brief understanding of the different scopes and opportunities in these backgrounds relevant to the specific organisation.
SWOT Analysis
SWOT analysis is another tool through which one specific organisation can plan a project systematically with the help of identification of strengths, weaknesses, opportunities and threats associated with the organisation itself. That is the reason why it is very important to identify the different factors associated with the project so that they can identify the different risk factors as well. SWOT analysis is a very important part of project planning because there are different types of risks associated with the project and different...