Enterprise applicationis the core foundation for today’s cloud technology explosion. Across each business value chain within the organization, many organizations rely on the following enterprise...

Customer relationship management is important and it is used regularly. This is the combination of strategies, technologies and practices that can be used by the company in analyzing and managing customer interaction. The goal includes improving relationships with customers and driving sales (Juanamasta et al. 2019). It is beneficial for organizations because this can help in gathering information of customers like interaction history and past purchases for easy accessibility that can help customer support for providing faster and better customer service. It includes collection and access to customer data that can help the business in identifying insight and strengths about customers through...