Established for 5 years,Wong Enterprisesis a Shanghai-based seller of custom -made furniture items).The company currently runs 4 stores in Metropolitan Shanghai as well as accepts orders online. In order to do so, it has been investing heavily into Information & Communication Technologies required to support its Digital outlet.
Due to continuous growth and desire to expand their Business further,Wong Enterpriseswants to expand operations of its E-Store Australia. However, the company requires assistance with the following tasks:
1)
Wong Enterprisescurrently doesn’t have anIT infrastructure to support tracking deliveries of its products internationally.
2)
Wong Enterprisesis providing a great service to its customers by having two 24-hour Customer Support phone lines available. However, it is clear, that in order to deal with Australian customers effectively, the company needs to develop an online customer support portal
3)
Wong Enterpriseswants to provide ongoing training and support to its staff in dealing with International customers. In order to do so, the company wants to implement a customized LMS (Learning Management System)
Question 1 (1000words)Write a well-presented report for the above outlining the business operation to the CEO of Wong Enterprises. Provide any three recommendations that are well substantiated with journal literature and referenced correctlyto supportyourrecommendations.
Question 2 (1000 words)Provide any two suggestions into improving business service/operation offerings substantiated with current literature. These two items have not been mentioned above. An example could be Customer Support Forum.
All referencing to be done in APA 6th edition. Only one reference list is required at the end of both questions.