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Student Name
Instructor Code
Date
Reason for Two Different Channels
The company wants to accelerate content output
To reach to more customers and for collecting feedback
Integration With Website
The company uses the channels for providing all the product information
They considered customers as the center point
Both channels providing info about the company and product features
Reebok’s YouTube Channel and Hockey Channel
As it aims to connect fans with more focused multi-channel campaigns, Reebok is expanding its marketing staff to produce information and chances for content marketing. Reebok aspires to build a world where customers are provided a product, news, a fitness exercise, or encouragement based on their interactions with the company.
2
 Shaq Attaq ad
The Shaq Attaq ad tries present the stereotypes in advertising
The ad tries to show the representations of black masculinity in U.S.-American spectator sports (Torres 2018)
To a certain extent stereotypes in advertising helps for attracting the specific group
It also helps for creating trend and changing peoples views points about the force and skill
Traditional gender roles are perpetuated through pictures and the players' self-fashioning, reinforcing conceptions of the male body as characterised by force and skill. Finally, the monetization of images places additional constraints on any political meaning they may convey. Nonetheless, the variety of black male faces and characters in sports coverage and advertising on television tends to challenge monolithic notions of black masculinity.
3
Race City Ad
This ad shows the totally new Reebok sneaker, not just an updated version of a prior model.
The idea of the ad shows that it helps the people to move at a fast pace.
It also shows that the company is...