Evaluating a Corporate-Societal Relationship Preparation The current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is...

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Evaluating a Corporate-Societal Relationship


Preparation



The current world economy is increasingly becoming integrated and interdependent; as a result, the relationship between business and society is becoming more complex. In this assignment, you will be researching a Fortune 500 company from an approved company list provided by your professor.



Instructions



Write a 4–5 page evaluation of your chosen company’s performance with respect to its stated values. Do the following:



  • Summarize the company’s primary products and or services.

  • Suggest three ways in which the primary stakeholders can influence the organization’s financial performance. Provide support for your response.

  • Describe two critical factors in the organization’s external environment that can affect its success. Support your assertions.

  • Assess the company’s biggest success or missed opportunity to respond to a recent or current social issue. How did it impact company performance?


Integrate at least two reputable supporting resources.


Evaluate the relationship between a business and society based on external environmental factors, stakeholders, and corporate social responsibility issues.


this is for a Business and Societyclass.





BUS475 Business and Society – Written Assignments Company List As noted in the BUS 475 Business and Society course guide, there are two written assignments for this course: • Week 4 - Assignment 1 - Evaluating a Corporate-Societal Relationship; and • Week 9 - Assignment 2 - Challenges in the Business Environment. Both Assignments 1 and 2 are to be completed using the same company and must come from the Written Assignment Company List below: • Coca-Cola • Hilton Hotels • L'Oreal • Kroger • Nike • Northrup Grumman • Starbucks • Progressive Insurance • Tesla • Uber • Wells Fargo BUS475 Business and Society – Written Assignments Company List As noted in the BUS 475 Business and Society course guide, there are two written assignments for this course:  Week 4 - Assignment 1 - Evaluating a Corporate-Societal Relationship; and  Week 9 - Assignment 2 - Challenges in the Business Environment.
Answered 1 days AfterJan 28, 2021

Answer To: Evaluating a Corporate-Societal Relationship Preparation The current world economy is increasingly...

Shefali answered on Jan 30 2021
134 Votes
Running Head: BUS475 BUSINESS AND SOCIETY                    1
BUS475 BUSINESS AND SOCIETY                            8
BUSINESS COMMUNICATIONS
BUS475 BUSINESS AND SOCIETY
EVALUATING A CORPORATE-SOCIETAL RELATIONSHIP
Table of Contents
Introduction    3
Company’s Primary Services    3
Ways in which Primary Stakeholders can Influence Organization
’s Financial Performance    4
Critical Factors in Organization’s External Environment Affecting its Success    4
Company’s Biggest Success to Respond to Social Issue and its Impact on its Performance    5
Link between Business and Society Based on External Environmental Factors, Stakeholders and Corporate Social Responsibility Issues    6
Conclusion    7
References    8
Introduction
Business is a commercial activity, which is done with aim of earning profits and involves buying and selling of goods or services. In hotel industry, the business focuses on their services to the customers. The services may include room stays, offering brunch and dinner, spa, gymnasium and much more. In this assignment, I will talk about Hilton Hotels.
Company’s Primary Services
Hilton Hotels is a global brand that is a public limited company within the private sector and investor can buy shares too. They deal in services of hotels and resorts. Hilton hotels provide services for free time and business travelers. They also provide luxuries and high hotel services by collaborating with many different brands.
They have a provision for food and drinks for their customers. As mentioned by Sanlıoz-Ozgen and Kozak (2020), they ensure that customers can relax without any difficulties and offer them satisfying dinners and breakfasts. Further, they also provide services to meet customer’s need, which includes a gym and relaxing spa and many more so that they become can enjoy their stay in the hotel.
The guests are provided with free internet services so as they can communicate irrespective of network issues. A satisfied customer is the best business strategy as they avail the services repeatedly and spread positive work of mouth. It will help the hotel to increase their revenues. The hotel keeps its facilities well maintained and facilitates all forms of people, which increases the range of Hilton hotels.
Hilton hotels focus on gaining recognition and reputation by catering to the needs of customers in a proper manner. It will help them grow the business and become more successful in the industry. Hilton hotels are in the top 100 companies to work within 2020, based on an employee retention survey. They are trying their best to enrich the experience of their
Ways in which Primary Stakeholders can Influence Organization’s Financial Performance
Stakeholders are the people who have interest in the working of the organization. They do not participate in management activities but influence the organization's activities. As mentioned by Noonan and Rankin (2017), primary stakeholders of Hilton hotel include customers, suppliers, media, government and communities. Stakeholders influence the financial performance in different ways.
Firstly, if Hilton hotel is performing well in financial terms then...
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