Evaluating marketing strategy and recommendations final stage of the marketing audit is for you to evaluate how well the marketing mix of the organisation is performing for your chosen organisation....

Tools & Marketing
    Tools & Marketing
*    2018
                
[Tools & Marketing]
Executive Summary
The prime focus of this report is to outline the various along with the external factors that would help to distinguish as per the Eleven stores companies and would outline the product Fuel marketing strategies (Borden, 2015). It would also help to distinguish as per the 8 P's and outline the marketing mix of the company. It would allow using the effective strategic tools that can help in delivering as per the strategic tools that can be used as an assessment. It would also allow reading about the Eleven future strategies and the core strengths. Here the company would be discussed is the Eleven, Inc and the product is called as Fuel. It would help to understand the prospecting market, customers and also allow to blend with the marketing mix. It would help to position the product with the matching market needs.
It is important for the company to strategically place its product as per the socio-cultural awareness and understand the market trends and the related advancement that can make the product withstand as per the economic conditions. this would allow the company to constructively blend with the forecast and make a matching of the balance tools that can reflect with the help of the modifying the strategy. The product would be evaluated as per the core strength. On account of this, the industry attractiveness would be anticipated with the product positioned as per the recent changes, and allow to understand the supplier positioning with respect to the growing bargaining power in terms of analyzing the rivals and the related various substitutes.
Table of contents 
Table of Contents
Executive Summary ……………………………………………………………………………………………………………………………2
Introduction     3
8 P’s    4
Marketing Strategies    5
Competition and contemporary issues     10
Recommendations……………………………………………………………………………………………………………………..………….11
References    11
Appendix    12
Introduction 
Through the element of the marketing mix, we would be evaluating the need of the report that would consider the various communication that can happen in between the customer along with the seller with the main objective of the product or the services (Datta, 2017). It is also important to have an aligned seller and the buyer, along with the determination of the marketing accessed as a big communication related to the services or the respect of the goods. It is inclined with the labeling of the quantifying the right product with respect to the right place that can make the right time. It is equally important to distinguish in terms of the products which can be used within the preferences and the advantages of the customers. In this report, we would be reviewing the 7 Eleven company and would be intriguing the product Fuel. Through this, it would also apply the strategic management ttools which needs to be evaluated as per the external and the internal marketing mixes. This would allow for the company to grow and evaluate its correct position within the market (Dolnicar, 2018). There is also a need of the mix of the internal tools which would be evaluating the product Fuel related with the systems, applications along with the controls and the need of the balancing with respect to the external tools that are involved in terms of the positioning as per the organization correct assessment, It would allow to utilize and grow in terms of the business performance and the related with the competitive position that would outline the gain and control of the company.
Marketing mix
It is important to focus on the 8P's and outline the need of the mixes. The P’s are the product, price, promotion, place, people, process, packaging, and the position. All are an integral part of the company that can evaluate the risk & benefits to correctly place a product.
Products: The Fuel product is a is considered to be a mix of the important marketing that would allow the need to allow the selling within a market, There is a need to also offer to distinguish labeled products and each having a separate type of the categories or the advantages. there is a need to have a detergent additive that would also be present in the various Mobil petrol and the related grades such as the Special Unleaded 91 or consequently the Special E10 94 along with the availability of the Extra 95 and existence of the Supreme+ 98. Such products would also allow the need to exist as per the Mobil Diesel that would allow the need to Special Diesel which would be introspected as per the Mobil branded sites that would relate as per the company products 7-Eleven stores (Fan, 2015). There is also a need to add on the additive that would be label and design as per the improvement as determined with respect to the engine performance along with the respect of the vehicle engines that can run efficiently and smoothly. This also addresses to remove harmful deposits in the vital engine parts and is judged to be an efficient working of the fuel injectors along with the in-built intake valves. This would allow building as per the time. There is also a need of the fuel that can allow also internalizing the pump, related Mobil fuels that have been matching with respect to the Mobil branded sites and ensuring that the company would allow the 7-Eleven stores to also deliver as per the better fuel economy.
. The company has well strategically placed its products after evaluating the competitors and outlining the mix of the products which would be sold of as finished goods. the company has also studied its raw materials and the use the alternative forms of the...