Find an example of a company or organisation that has a high ‘PR pro­le’. How do these companies use PR to create and maintain a pro­le? Visit the ANZ Blue Notes site (https://bluenotes.anz.com). Note...

Find an example of a company or organisation that has a high ‘PR pro­le’. How do these companies use PR to create and maintain a pro­le?

Visit the ANZ Blue Notes site (https://bluenotes.anz.com). Note the kind of stories published on the site and to what extent they appear ‘journalistic’.