First,read the grading rubric. Then write a 1200-1600 word position paper arguing in support of your thesis.Please include a complete reference section (MLA or APA style) including any of the FS 1 listed articles that you decided to use for your paper and any other articles you might have found and used for your paper.Please include citations in your paper.
Find at least two articles on your chosen topic(s). Theses articles should be current, i.e., written in the last couple of years, 1/2018 or later.
Behavioral Targeting. Behavioral Targeting: This technology requires behavioral tracking which collects and compiles a record of individual consumers' online activities, interests, preferences, and/or communications over time. Then specific marketing messages interrupt people as they use the Internet. Thesis Statement At present, the common profit method for Internet platforms is advertising. Advertisers have become the main source of funds for Internet companies. To meet the needs of advertisers, Internet companies use behavioral targeting to tailor advertisements for users. This is an obvious violation of user privacy. Argument 1 Internet companies must obtain user permission before collecting user behavior information. And make the collection method transparent. Argument 2 If users refuse to share personal behavioral information, their experience in using Internet company products cannot be different from users who share information. CSA 361 Paper Grading Form Grading rubric categories Paper 1 Satisfactory Unsatisfactory Fundamentals Excellent (15) Good (13) Needs improvement(11) Poor attempt (9) Thesis/topic Has an interesting thesis that addresses the central question, and is significantly novel or meaningful. Has an interesting thesis that addresses the central question Has a central argument, idea or topic, but does not fully address the central question; Central idea is not clearly stated as a thesis; thesis not interesting There is no central argument or idea evident. Grammar, spelling, format The paper meets the format requirements; Few (if any) spelling or grammar errors. The paper meets the format requirements; A noticeable number of spelling or grammar mistakes that need correction The paper meets the format requirements; Distracting or excessive grammar problems The paper does not meet the format requirements Proper use of citation Sources quoted and cited correctly, correct bibliography; Quotations are not over-used Sources almost always quoted and cited correctly, correct bibliography; Quotations are not over-used Widespread lack of citation or attribution, or bibliography errors; Some paragraphs made mostly of quotations Plagiarism of source material; No use of external sources Satisfactory Unsatisfactory Assignment tasks Excellent (18) Good (16) Needs improvement(14) Poor attempt(12) Thesis is interesting Thesis is significantly novel or meaningful, demonstrates evidence of deep reflection or connection of course material with outside topics Thesis takes a position that is neither obviously right nor obviously wrong; Thesis is reasonable in scope Thesis is either too easy or too hard to support in a paper of this length Thesis simply restates something from the assignment sheet. Quality of arguments supporting the thesis Arguments are logically correct; Arguments are supported by concrete evidence or reasonable assumptions; Arguments support the thesis; Arguments are logically correct; Arguments support the thesis; Some arguments have major logical flaws; No use of concrete evidence; Unstated assumptions; Some arguments appear un-connected to thesis Arguments missing or do not make sense; No use of concrete evidence; Widespread use of unstated assumptions; Arguments either do not support, or detract from, the thesis Organization and clarity Each paragraph has an easily identifiable topic; Paper is easy to read and written for the correct audience; Paper correctly and consistently uses terminology from class Most paragraphs have a topic, but clarity may be lacking; Paper is difficult to read or has audience problems; Paper uses comprehensible terminology Many paragraphs lack topic or purpose; Paper is difficult to read; Paper uses invented terminology No paragraph or section structure; Paper is unreadable; Paper consistently uses terminology incorrectly Paper 1 Privacy Issues First, read the grading rubric. Then write a 1200-1600 word position paper arguing in support of your thesis. Please include a complete reference section (MLA or APA style) including any of the FS 1 listed articles that you decided to use for your paper and any other articles you might have found and used for your paper. Please include citations in your paper. Find at least two articles on your chosen topic(s). Theses articles should be current, i.e., written in the last couple of years, 1/2018 or later.