For Milestone One, you will complete a draft of the campaign overview of your high-level campaign goals. You will define the campaign goals and include details as to the intention of the campaign and...

For Milestone One, you will complete a draft of the campaign overview of your high-level campaign goals. You will define the campaign goals and include details as to the intention of the campaign and the impact the campaign will have on various departments throughout the organization. The Overview section of the Final Project Brief highlights the departments that are most interested in the campaign, and the Website project section includes the goals of the refreshed website. These two sections provide the information you need to complete this milestone. Milestone One gives you an opportunity to obtain valuable feedback from your instructor that you can incorporate in your final project submission.Specifically, the following critical elements must be addressed:I. Campaign Overview: In this section, you will provide an overview of your high-level campaign goals by defining the campaign goals and includingdetails as to the intention of the campaign and the impact the campaign will have on various departments throughout the organization.a) Describe the intention of the current marketing campaign and explain how it supports the goals of the organization. What is the intent of the campaign? What will it help the organization achieve?b) Explain the potential impacts on the organization’s bottom line based on the marketing team’s decision to invest in the campaign.c) Describe the impact that the digital analysis of the campaign can have on various departments throughout the organization. What possibleimpact could the campaign have on sales, IT, or other departments? Use the Overview section of the Final Project Brief to provide specific examples as to why the departments you identified will be impacted by the campaign results. Why is this relevant? What insights can you provide them about the audience?RubricGuidelines for Submission: Your draft of the Campaign Overview section of your analysis paper should be 1–2 pages in length and must be written in APAformat. Use double spacing, 12-point Times New Roman font, and one-inch margins.