Answer To: ASSESSMENT TEMPLATE___________________________________________________ Page 1 of 3 Subject Title...
Perla answered on Nov 15 2021
Running Head: Hospitality Management
Hospitality Management
Title: Hospitality Management
Student Name and Id:
Course Name and Id:
University
Date: 13/11/2020
Author Note
The current report is presented as part of the requirements to complete the course work.
Contents
Introduction 3
Findings: 3
2030 Growth Plan and insights 5
Promoting factors for investment 5
Investment opportunities 6
Conclusion 7
Recommendations 8
References 9
Web-Articles 10
Introduction
Touristic attractions both the natural and the man-made contribute to the immence increase to the inflow of visitors to the region. In case of manmade attractions if the selected concept and the actual construction if synchronized with the actual visitor expectations, then there can be considerable positive response. The current region is Gippsland of south-East Victoria. For the people of Melbourne it is a long time summer escape. The land has become great attraction for tourists seeking unique and authentic experiences in the recent years. In this context, as part of the 2030 Gippsland destination management programme, the Gippsland Regional partnership and the TRC tourism are working for, “A Blue Print for Growth”, which is aimed at steering development in the region. In this connection, prospective investors are seeking the evaluation of the possible new attraction or the event in the region that can be of good returns. The current discussion is focussed on evaluation of this investment opportunity and a report is presented to focus on these issues in detail.
Findings:
Regional Findings
Gippsland is a region in south Eastern Australia, which is extending from Melbourne’s eastern Suburbs to the New South Wales border. It is a vast region with large collection of the beaches, farmlands, mountains and lakes. The region also consists of the national park, the Wilson’s promontory National park and this region will be the southernmost tip for the national park. There is bushland, wildflie and beaches as well in the region. Wahalla is a former gold minining town in the region in the west Gippsland. There is a railway station Walhalla Goldfileds railway station and also there is a preserved Wahalla Gold Mine in the region. Till the New south Wells at the eastern border the region is spread with unique natural beauty which adds unique attraction to the place and serves its identity. Promontry national park does have site attractions of the granite peaks and diverse flora and fauna which can be found only in this region. It is spread through a vast location, and really stands attractive for any visitors who do like to have a visit of the natural scenic beauty and wish to breathe natural healthy air. This is located in the southern part of the Gippsland. Other prominent attractions of the region also include a range of fishing villages, Small sea side towns and include pristine beaches. Those tourists willing to have some good pass time on the beaches and wish to have sea sports are adventurous games on sea do visit this part of the location. Gippsland is also characterized by lush, rolling hills and other major dairy and the farming industries in the region. Visitors can purchase a range of local items from this region, typically they can purchase local food items, dairy products, products of the vine yard and the farmlands from this region. West Gippsland is also characterized by hills and a majority of the dairy and the farming industries. The Latrobe valley in the region is located from Moe to Taralgon. It is home for several power generation industries. Northern side of the Latrobe valley(Australia,2020) has large collection of the lakes and spectacular mountains of the great dividing range do present in the region, which includes the snow resort of the Mount Baw Baw. In Gippsland, visitors do find a range rugged forest terrain, unspoilt beaches, and abundant wildlife as well. The lakes make up a longest water way system in the region. This region makes up about million hectares of state owned parks. For any tourists with interest in the bush walking the region makes up a great attraction. Further water activities and water sports also can be carried out in the region. A range of sandy beaches, fresh seafood and waterway cruises are some of the examples of the attractions, available in the region (Australia, 2020).
Multi-cultural and Racial groups and Geographic details
Gippsland region is about 41,556 Square kilometres of area in total and it is located in the South Eastern Region of the Victoria State. As per the recent census the total population of the region is about 271,000. Traralgon, Moe and Morwell are some of the key towns of the region with good population growth. Apart from these localities, there are also towns like Sale, Bairr etc which are growing at good pace. Some of the most visited tourist attractions in the region include, Phillip Island, Wilson’s promontory, The Gippsland Lakes, Walhalla, The baw baw Plateau and the Strzelecki Ranges as well(Boon et al.,2016). Each of these locations does have their own unique characteristics and they do have their own significance and tourist weightage. Multi cultural and racial groups are resident in the locality. Basically it is a rural region and any sought of regional economic developmental initiatives through tourism promotion can be of great use for the economic status development of the people of the region as well. Further there is intense multi cultural and multi-racial groups present in the region (Gippsland, 2019).
As of now Phillip Island is frequently being visited by local and international tourists for unique beach side views of large collection of the Penguins at the sunsets every day. Further it is also hub for fur seals. Visitors gather in the seasons for site seeing of this spectacular natural events. Phillip Island is also house for motor racing and car racing. There are well renowned tracks available in the region (Feane, 2017). Wilsons promontory National park is house for a range of kangaroos and wombats. Spectacular views from Mount Oberon are of great interests for the tourists. Gippsland lands are the right collection of the lakes from the region. Lake Wellington, Lake King and Lake Victoria are the lakes that are being visited at present. Walhalla is a Gold mining community of the region. Baw Baw national park is located between the central high lands and the Gippsland regions of the Victoria, Australia. Strzelecki Ranges the low height mountains also make up good tourist...