IRobot in 2019: Can the Company Keep Magic?
It is expected that the content of your written case will reflect your thoughts and analysis rather than the work of others. The written portion of the case will be limited to a 4-page executive summary of recommendations to address the strategic issues in the case. The purpose of the written case assignments and all case analyses for the course is to help you become proficient in analysis-based decision-making. The executive summary is your detailed, specific action plan to address such issues. Facts disclosed by your case analysis should support each recommendation.
Suggestions regarding the preparation of written case assignments are discussed in “A Guide to Case Analysis” provided in your eBook. The criteria for grading written case presentations include
1. Identification of key problems/strategic issues.
2. Evidence that the use of appropriate analytical tools and techniques presented in the chapters were used in identifying strategic issues.
3. Presenting realistic, workable, well-supported recommendations for action.
4. Use of good communication skills—failure to use good grammar, spelling, and other written communication skills will result in a full one-letter grade reduction.
5. Evidence of adequate preparation, pride of workmanship, and display of professional attitude and approach.
Think about the question below as you prepare the executive Summary about iRobit 2019.
Identify the driving forces in the robotic vacuum industry. Which of these forces appears to be the strongest? Where does the industry appear to be headed as a result of these forces? 2. What are iRobot’s competitive and resource strengths, and what opportunities do you identify? What notable weaknesses and threats are facing the company? Assess the combined impact of these forces on iRobot’s future profitability. 3. Describe iRobot’s business strategy. Does it appear well-suited for the company in 2019? 4. iRobot has the largest market share in a growing market, but does the company have a competitive advantage? A sustainable advantage? What additional strategies could the company adopt to secure or sustain competitive advantage? 5. Which of iRobot’s competitors presents that greatest competitive threat? Why? Support your answer. 6. From the provided financial data, what is iRobot’s financial condition? What do the financial statements suggest about the company’s future? If present trends continue, where do you see iRobot in the next few years? 7. What advice would you offer to CEO Angle to improve iRobot’s market position and profitability. Support your decision
Link to case....https://prod.reader-ui.prod.mheducation.com/epub/sn_bcbde/data-uuid-2f22e88d23c64a64a9331a6c8b8759b4#data-uuid-26f6ebd46714448e9d5d76474902ac6e