Research Assignment Total marks: 100 Weight: 30% Type: individual Word limit: 2000 words This assignment aims to practice your knowledge and skills in developing and framing a data strategy as well as...

Need to analyze the questions according to question paper. Please do not copy paste what is AWS/ Zoom/ Analytics, etc. What I want is not copy and paste definition. I need to analyze how to complete the work.


Research Assignment Total marks: 100 Weight: 30% Type: individual Word limit: 2000 words This assignment aims to practice your knowledge and skills in developing and framing a data strategy as well as your research skills in the area of IS and IS management. Navigating your organisation in the midst of COVID-19 You are the CIO of a small hosting company that specialises in hosting and developing customer's websites. Your company uses AWS to support their operations as well as you use Google Analytics and Adobe Analytics for your customers' websites. Your company has 20 employees, where 7 are sales and 7 are IT-related services, including customer support for your clients and system support for your organisation. Your clients are from various industries, including clothing retail, grocery chains, pharmacies, entertainment and their sales are suffering due to drop in demand during COVID-19 and they are starting to close down their accounts with you. This negatively affects your profit and you are concerned about keeping your current customer base as well as possibly attracting new customers. Your current offerings include a range of services as presented on the graph below: As your business struggles financially as well as you try to comply with government regulations, you are asked to research what can be done to update your Data Strategy. Your company targets delivering the best value to your customers and ensuring your own workforce is safe. You are asked by the senior management committee to present your plan for action in regards to: 1. working from home arrangement for the employees 2. analytics based insights to maintain your customers 3. generate ideas on alternative source of income during COVID-19 You use the following platforms and software: · AWS · Google Analytics · Adobe Analytics · Slack · Zoom · G-Suite · Github Prepare a report that outlines your plan for action in regards to 3 points identified above and research how the use of your existing platforms and their capabilities can be maximised in the current situation. Reference particular products to use as well as discuss benefits and disadvantages of their application for your business needs. How to submit: The assignment needs to be prepared as a report and should include 1. Executive summary and introduction 2. Working from home arrangement for the employees 3. Analytics based insights to maintain your customers and attract new ones 4. Ideas on alternative source of income during COVID-19 5. Conclusion 6. References Use bullet points for 2-4.
Jun 06, 2021
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