Please create a Story Board- communication plan The communication plan must include: 1. a discussion of how the promotional mix theory was used to decide selection 2. a description of the target...

Please create a Story Board- communication plan The communication plan must include: 1. a discussion of how the promotional mix theory was used to decide selection 2. a description of the target audience and the response sought 3. an outline of chosen channel 4. an explanation of the communications key message 5. a visual illustration - using a storyboard for the proposed promotion illustrating intended image, message, action sought etc 6. use of marketing theory such as ‘AIDA’ (Attention, Interest, Desire, Action) or ‘DRIP’ (Differentiate, Reinforce, Inform, Persuade) to explain how the promotion you have chosen will achieve Pure Gym’s objective 7. an explanation of how feedback will be collected 8. academic references Please follow assignment guide well referenced with in-text citation avoid any similarity issue with students in the same university Please ensure the storyboard has images that explain what is discussed Havard references with in-text citations