Presenting your findings Your report should be presented in a management report format which includes an: Executive summary (make it brief, no more than 2 pages), Also Introduce the business entity in...

MANAGEMENT OF SIEMENS
Executive Summary
Siemens is a multinational German conglomerate Company that has its headquarters in Munich. It is a multinational company, which has its branches all over Europe. A global company focuses on the area of electrification, automation and digitisation. It is a company that produces energy efficient technologies to develop the growth of technology. The company provides services to power generation. The company has also lends out its hands in the medical diagnosis. The company sells products like IT, PCs, Telecommunication, control systems and other important goods. Through this report, the strengths and weaknesses of Siemens would be judged. The assignment would help us to understand how Siemens is capable enough to sustain in this market song with different stabilisation criteria. The first Siemens Company was formed in 1847 in Berlin by Werner von Siemens. From a small workshop courtyard in Berlin to one of the most successful international businesses of German, Siemens has come a long way. Siemens has been working in the market for over 170 years. It had a glorious history. Aas estimated in 2019, the revenue of Siemens has been $86.849 billion. The industry it operates is largely technological and healthcare as well. It is technological at large since it provides IT services to different companies (Bingham et al. 2018). The company ensures that it provides energy efficient services to different IT and healthcare sectors as well. It provides various kinds of services like financing, technological, engineering and treatment systems. Some of its most important shareholders are Cullen Capital Management LLC, Blackrock Investment Management, Parametric Portfolio Associates and many more. Through this report, it would be seen how Siemens have evolved so far to become one of the leading multinational companies of Germany.
Table of Contents
Introduction    3
PESTLE Analysis of the Company    4
SWOT Analysis of the Company    7
Constricting Competitive profile matrix    8
Constricting an external factor evaluation    10
Constricting an internal factor evaluation    11
Recommending long term objectives for the company    12
Strategies to achieve long terms organisational objectives    16
SWOT matrix    16
Internal-External matrix    16
Boston consulting group matrix    17
Grand strategy matrix    18
Management, marketing, finance/ accounting, R&D and CIS issues and recommendations to address them    18
Procedures for strategy review, evaluation and control specific to the business entity    19
Conclusion    20
References    22
Introduction
The existing vision of the company is to provide technological assistance to different fields. This is the age of technology. No services can be done without the help of technology. Everything is guided by technology. The consumers want fast and smooth services in every field with the support from technology. Therefore, the existing vision of the company is to provide technical assistance to the different fields in the market. The company’s only vision is to provide sustainable growth. The company believes that growth can only be adapted if technological advancements can be done. However, the primary vision of the company as of 2020 is to give Siemens the freedom of entrepreneurship (Šomodi, 2017). The company is willing to have its own operating markets. The company is willing to work under the brand of Siemens to sharpen their focus in the respective market. The vision of the company is to attain individualism at a larger scale. The company believes that individuality would give the company its desired position in the market. The individual brand name would help Siemens to train growth and display their abilities to the world. This also serves an opportunity to regain the fame of individuality.
The company also has certain mission statements. The mission statement clearly states responsibility. Responsibility comes first for Siemens. The mission statement also states that the company is committed to ethical and responsible actions with respect to all legal and ethical standards. For Siemens, it has always been responsible towards ethical purposes (Sinha et al. 2019). Siemens looks forward to achieving high growth in performance. It believes that performance is the only key to success. It believes that if performance level is maintained along with the dedication, responsibility and commitment, nothing can remain unachievable. It is the performance of a company, which matters the most. Dedication and commitment towards the performance would make the performance level high. The company is also very much cautious about the ethical consideration. Siemens works with healthcare and other service oriented businesses. Therefore, ethical considerations are highly significant. It believes that no business can become successful if there is no ethical consideration to the motif.
Siemens is one of the leading multinational companies of Europe. It aims to provide the best results to various companies in relation to the technological assistance and service provision to different sectors. It believes in information and technology. The mission and the vision statement of the company must include the technological growth. The technology is growing and advancing every day. There are changes in technology every second of the day. Therefore, the mission and the vision statement of the company must be focused on the technological growth in the market of operations.
PESTLE Analysis of the Company
Political
Siemens is one of the leading companies in German. The operations of the company are not only related to German but also, it has its expansion even outside German. Siemens has its operations in almost all parts of Europe. Therefore, the company is largely affected by the political intervention of the EU. Since, the operations of the company are primarily in Germany, the political status of Germany would be talked about. German has been adding certain changes in the political spheres in respect to change of energy. Germany has been trying hard to shift their operations from nuclear energy to sustainable and renewable energy such as wind, solar or tidal power. In 2007, the EU signed a contract regarding the emission of energy in the countries of Europe. The contract states every country of the Europe must abide by the fact that no renewable energy must be used. Energy must be sustainable in nature. The contract also says that the energy production must be lowered by 1.5% between 2014 to 2020 (Korhonen, 2018). This is going to leave a huge impact on Siemens, as the company is a provider of energy efficiency to other sectors. However, these changes would be an opportunity for Siemens as it would be able to prove better energy efficiency to other sectors. It is going to have a huge impact on Siemens as it provides wind energy to various sectors. It has to improve the sustainability to meet the political agendas of Germany.
Economical
The new CEO of Siemens, Joe Kaeser, has adopted a new policy of reducing the cost of production. This policy has helped the company to increase its turnover of about 28% in just 3 years. The reasons for its profits have been the stable economic condition of Germany. The other sectors of Germany, where Siemens provides its services, have earned profits as well. The economic stability of the shareholders and the country is urging the company to increase its profitability largely. The values of the shares were also on hike, which gave a boost to the company, at a large. However, German Economy felt a recession in the year of 2013 (Akande & Khadka, 2018). The recession period was quite a tough time for the company as its shares were down again. However, by 2015, the economy of Germany was stable enough.
Social
Siemens has several health insurance policies. As mentioned earlier, Siemens has its large investments in the healthcare sectors. As stated earlier, the primary mission of the company is to understand the ethical issues. Therefore, it has a huge impact on the society of the country. Siemens takes care of its employees and pays their one-third insurances payments. Therefore, the social impacts are majorly positive on the company. The understanding and the helpful nature of its consumers have created a huge opportunity for the company. The society had a huge positive impact on the company.
Technological
Germany is a technological country. The technological advancements of the country are huge. Germany is one of the leading and developed countries in the world. The development in the technological field is extremely advantageous for Siemens. As mentioned earlier, Siemens is a company that uses several strategies in relation to the technological advisements. The mission and the vision statement largely believe in information technology. The company believes, it is the technology that can bring difference in the country (Suklev et al., 2018). Major companies in Germany extensively use technology. The consumers of the country are also technology practical understanding, which does not provide a hindrance to the growth of the company.
Legal
The legal factors of Germany are also conducive to the operations of the company. There are no restrictions in the expansion of the business outside Germany. The company is a registered company and thus there are some policies that need to be followed by the company to operate in Germany. The data and the information of other sectors needs to be kept safe and secured within the organisation. No data breeching is legal in German under the Data Protection Act (Williams & Sir, 2017). The government also lays out legal procedures that ensure the safety of the employees. The employees must be provided with their due credits and remuneration for their services towards the organisation. The employees must be given the policies of insurance and other benefits. The employees must be provided with a safe environment to work. There must not be any kind of practise of discrimination in the workplace based on the colour, religion, sex or creed. Laws have also been laid on based on consumer safety. The consumers should not be provided with any services that might be dangerous to their health.
Environmental
As mentioned earlier the treaty of the EU clearly states that there must be a 1.5% reduction in the usage of the energy. The company would not be allowed to use non-renewable energy that might get depleted very soon (Ivanovic et al., 2017). There must be absolute sustainability in the production. The production process should not harm the environment at any cost. The company should not be performing any activities that might be the cause of endangerment of any species.
SWOT Analysis of the Company
    Strengths
    Weakness
    · Huge Reputation
· Strong Shareholders
· Dedication
    · Lack of individualism
· Changing laws
    Opportunities
    Threats
    · Effective Leadership Styles
· Huge market
· Growth
    · Competitors
· Cyber Attacks
Strengths
The biggest strength of the company is its huge reputation. The long span of working conditions is the result of a strong reputed foundation. The shareholders of the company are also stable. Therefore, the company is in a stable position. As mentioned earlier, the dedication of the company towards its responsibility is another strong point for the company.
Weakness
The company has not been working under its own brand name. There is a lack of individuality in the company, which is a major weakness. The laws of the...