Review the case studyMaruti Suzuki India: Defending Market Leadership in the A-Segmentand identify a problem that can be addressed by a research report. Draft a preliminary description of the problem and a research question based on the problem identified. For this journal and the first final project milestone, you will not need to reference the data sets provided, but you may want to review the data briefly to help inform the development of your research question.Note: You will notice that there are both qualitative and quantitative data sets accompanying the case study. While both can be used to address a business problem, you will be using quantitative data sets for the purpose of the final project in this course.Use the questions posed in the summary of the case study on page 8 to inform your ideas for your research problem.
For additional details, please refer to theModule One Journal Guidelines and Rubric PDFdocument.
Already registered? Login
Not Account? Sign up
Enter your email address to reset your password
Back to Login? Click here