Task:Imagine you are an assistant manager of an organisation and suddenly youare faced with a critical situation: a man enters your premises with aweapon. As your boss is away on vacation you are the acting manager onduty and are responsible for responding to the situation. While this isunfolding a young intern of yours tweets your boss, declaring- ‘OMG thereis a man with a gun!’Critically analyse the use of social media as a communication medium in acrisis situation. Should social media be included in a businesscommunication plan? In what ways can social media be used in a positiveand negative way in a crisis situation?
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