Task Length: 7-10 minute recorded video presetation (you need to make only PPT 10 TO 11 SLIDEAND SUMMARY and speaking notes) Task Requirements Students will present their event proposal to a potential...

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Task Length:


7-10 minute recorded video presetation (you need to make only PPT 10 TO 11 SLIDEAND SUMMARY and speaking notes)



Task Requirements


Students will present their event proposal to a potential sponsor in order to gain (financial) support. The presentation layout should follow the below guidelines and must be recorded. The assessment submission must contain the PowerPoint as well as the video recording. Instructions on how to save and upload the document and link will be provided on LMS and during the lecture times.



PRESENTATION STRUCTURE


• Title Slide with the student’s name and number, the Event Name, date and venue;


• Students should follow the structure of event proposals as discussed in class based on the information from Power Sponsorship.


• The Main Part (the ‘pitch’) should include the following elements:


o Description Concept of the Event ( IN AUSTRALIA)


o Co-Creative Element


o Site Analysis/Planning


o Staging


o Market Analysis/Integrated Marketing strategy


o Sponsorship and benefits


o Financial feasibility / budget / ticket price calculation


o Conclusion which summarises the main findings


o Q&A


o final slide with APA references



Assessment Criteria


1. Identify success factors in event management


2. Analyse the scope and opportunities of “Festivals” on tourism and hospitality events.


3. Analyse benefits (or otherwise) to the community from hosting the event


4. Use academic literature and industry information to provide recommendations for effective event selection for publicity purposes


5. Analyse marketing strategies applicable to event management


6. Use academic literature (and industry information) to provide recommendations for effective event selection for publicity purposes

Answered 2 days AfterMay 06, 2021

Answer To: Task Length: 7-10 minute recorded video presetation (you need to make only PPT 10 TO 11 SLIDEAND...

Shubham answered on May 08 2021
145 Votes
Running Head: HOSPITALITY MANAGEMENT                        1
HOSPITALITY MANAGEMENT                                8
HOSPITALITY MANAGEMENT
Table of Contents
Slide 1: Title    3
Slide 2: Description Concept of the Event    3
Slide 3: Co-Creative Element    3
Slide 4: Site Analysis and Planning    4
Slide 5: Staging    4
Slid
e 6: Market Analysis/ Integrated Strategy    5
Slide 7: Sponsorship and Benefits    5
Slide 8: Financial Feasibility, Budget and Ticket Price Calculation    6
Slide 9: Conclusion    6
Slide 10: Possible Questions and Their Possible Answers    7
Slide 11: References    8
Slide 1: Title
· Topic: MEGA SUMMER FESTIVAL
· Student name:
· Event name, date and venue: Mega Summer festival, 30th May,2021 and The Factory Theatre, 105 Victoria road, Marrickville, Sydney, NSW, Australia
Slide 2: Description Concept of the Event
· Music, dance, live shows, food and drinks
· Sydney knows as heart of Australia
· Will be held 2nd time on demand
· LGBT parade
The event will be MEGA SUMMER FESTIVAL, which will include music, live shows, food and drinks and shopping. This event will be held in heart of Australia that is Sydney. The festival will going to be held for the second time on demand from locals and global visitors. It will be one stop solution for entertainment, paradise for food lovers with variety of drinks and ultimate destination for spending quality time in Sydney. The main attraction of the festival will be LGBT parade, which is popular for different colours and celebration.
Slide 3: Co-Creative Element
· Extra learning from event
· Network development and interaction
· Value creation- purpose of event, experiences, collaboration
· Use of technology
The co-creative element means apart from the event, the other learning being offered to the customers. It can be network development, creating new space for interaction, opportunity to understand the purpose of the event, value creation, experience regarding event. It helps to consciously scan the environment and collaborate with likeminded people around (Radoglou-Grammatikis et al., 2021). This all can be done by offering safer surroundings for interaction. The use of technology should be appropriate such as polls, quizzes, voting tools.
Slide 4: Site Analysis and Planning
· Selection criteria – location, cost, size, capacity and services
· Event type – carnival, festival, exhibition
· Accommodation of changes
· Supportive to handicaps and disabled
The site analysis can be done by creating a list of selection criteria based on event type. This includes location, cost, availability, capacity and services required to conduct the event. While planning site alternative site need to be selected so that any last moment changes can be accommodated. The space selection investigates indoor and outdoor options and handicap...
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