The rationale for a firm’s cooperate-level strategy is applied to cooperative strategy. Select one of the three types of corporate-level cooperative strategy alternatives discussed in the text.(The...

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The rationale for a firm’s cooperate-level strategy is applied to cooperative strategy. Select one of the three types of corporate-level cooperative strategy alternatives discussed in the text.(The three major types of strategic alliances includejoint venture, equity strategic alliance, and nonequity strategic alliance.)Using the rationale of corporate strategy, explain how it can enable a firm to achieve a corporate strategy goal. In selecting and defending your choice, be sure to explain the particular advantages that a cooperative strategy brings.

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Answered Same DayDec 31, 2021

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David answered on Dec 31 2021
27 Votes
Cooperative Corporate Strategy
Cooperative Corporate Strategy

Page | 1
Cooperative Strategy
A cooperative strategy is a strategy in which two firms plan to work together for achieving
shared goals of both the companies. This is basically done to enhance the value creation for
the consumers, surpass the cost of construction of the consumer value and establish the
favorable position as compared to the competitors. (Asiedu, et al 2001)
Strategic Alliance
Three Types of Strategic Alliances
There are three kinds of strategic alliances which are prevalent in corporates:
 Joint Venture: This a
angement pertains to creation of a legal
entity which is independent company and shares the resources and capabilities. (Hill, 1999)
 Equity Strategic Alliance: This alliance is formed on the basis
of different percentages of equity by the various companies in the separate company they
form. (Hill, 1999)
 Nonequity Strategic Alliance: The two or more companies
form a contractual relationship who shares certain unique assets and competencies. (Hill,
1999)
Cooperative Corporate Strategy

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Joint Venture as extension of corporate strategy
The reason why many firms get into the joint venture is has its answer in the inherent
corporate strategy which is made by its founding fathers and followed by the contemporary
leaders of the company. (Asiedu, et al 2001) When a firm realizes that the prime focus of the
corporate strategy is growth and expansion into newer markets or products then it...
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