This assignment is a
continuation
of
Assignment (1), where you created an ad to introduce your business to establish a brand.
For this assignment you will create an ad for your product/service after identifying which approach to use.
· You know that attitude consists of three parts:
1. Cognitive.
2. Affective.
3. and conative.
· you also know that an advertisement can appeal to any one of the attitude components.
· Decide which component you think is best for your advertisement and explain why. Design the ad based on the component you chose. You can draw it, create a story board, or use pictures.
· Make sure you include a cover page, explain the different attitudes, choose one for your ad and explain why you chose it. At the end of the paper, include your ad.
Running Head: Application of Robotics in Teaching 1 Application of Robotics in Teaching 5 Application of Robotics in Teaching Integrated Marketing Communication Table of Contents Introduction3 The Need of Robotics and Artificial Intelligence in Teaching3 Structure of Business4 Conclusion4 Visual Aid4 References5 Introduction Innovation and creativity are the two basic components of establishing new business ventures. In a world where business is driven by technology in majority, the application of innovative ideas in business pertains to the use of technology. The following is the proposal of introducing robots as teacher’s business. The plan will be to structure artificial intelligence into robots so that they can be put into the challenging jobs like assistant doctors or the teachers—this proposal is to have teaching robots that are proficient in teaching various grades at schools and colleges. The Need of Robotics and Artificial Intelligence in Teaching At first, it is significant to note here that teachers are required everywhere in the world. However, there are still areas where the development of schools and colleges is not sufficient enough to provide proper education to children as well as to youth. This project will enhance business possibilities in Asian regions because a large number of populations do not have full access to educational norms due to the shortage of teaching staff. The company will produce robots that will be professionally trained with the required curriculum to be shared with such children and youth (Alhashmi, Mubin & Baroud, 2021). But one thing is certain. It is preferable to have a robot teacher than to have no teacher at all. There are not enough teachers in some regions of the world, and 9–16% of children under the age of 14 do not attend school. Robots could help alleviate this problem in part because they can teach anyplace and aren't stressed, tired, or tempted to leave for a better-paying job (Konjn et al, 2020). It can also be noted in this context that everyone acknowledges that there are certain disadvantages to teaching (Alhashmi, Mubin & Baroud, 2021). Teachers are quitting all around the world because the job is challenging and they are overworked. Office workers can use software to organize and respond to emails, schedule meetings, and update calendars, among other things. Teachers waste a lot of time on non-teaching tasks, such as marking assignments for more than 11 hours each week (Alhashmi, Mubin & Baroud, 2021). Teachers would have more time and energy for the elements of the job that humans excel at if robots could reduce the time they spend marking homework and preparing reports. Structure of Business The business will be developed in two phases. The first one will be to recognize the areas where the need of deploying robotics based teaching is deemed necessary. Secondly, the production units will be established with regard to comply with the first orders from the local or international governments (Konjin et al, 2020). The demonstration of the robots will be available in online and offline both modes. The business will promote interactive learning and it will take the application of technology to a new level. Conclusion Summing up the above, technology has changed a great deal of things in the business world. However, still, there are few grey areas where technological interventions can take place successfully and teaching through robots can be a good and promising as well as innovative business idea. Visual Aid References Alhashmi, M., Mubin, O., & Baroud, R. (2021). Examining the use of robots as teacher assistants in UAE classrooms: teacher and student perspectives. Journal of Information Technology Education: Research, 245-261. Konijn, E. A., Smakman, M., & van den Berghe, R. (2020). Use of robots in education. The International Encyclopedia of Media Psychology, 1-8.