This assignment will give you an opportunity to analyze website traffic reports for paid vs. organic strategies.Review the Module Five Google Analytics Reports document. Write 2 to 3 sentences about...

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This assignment will give you an opportunity to analyze website traffic reports for paid vs. organic strategies.Review the Module Five Google Analytics Reports document. Write 2 to 3 sentences about each report, describing what each report suggests about traffic on the website. Then write a paragraph giving an overall analysis of the website traffic and how you will use that data to improve your campaign.RubricGuidelines for Submission: Your assignment must be submitted as a Microsoft Word document and must be written in APA format. Use double spacing, 12-point Times New Roman font, and one-inch margins. Each report’s description should be 2–3 sentences long. The overall analysis should be about a paragraph
Answered 1 days AfterApr 06, 2022

Solution

Shubham answered on Apr 07 2022
14 Votes
Running Head: MARKETING MANAGEMENT                        1
MARKETING MANAGEMENT                                2
MARKETING MANAGEMENT
Table of Contents
References    5
Please note this link: http:
snhu-media.snhu.edu/files/course_repository/undergraduate/mkt/mkt315/mkt315_module_five_google_analytics_reports.pdf is used for analysis
1) New vs returning visitor report
Sessions: It seems that content is the major reason why new and returning customers visit it and both the numbers on lower side.
Behaviour: 25% left the website just being on first page itself. On an average per visit user went through four pages and average time spent on website is...
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