1. Explain the differences between multidomestic, global, and transnational strategies. What are the pros and cons of each? Pick three items from this list of the bestselling products on Amazon and...

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Business Management
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Question One
Differences between multidomestic, global, and transnational strategies.
The multi-domestic strategy helps the companies for responding to the national responsiveness. It helps in managing the production, R&D, marketing and distribution in each targeted country. The firm customizes the activities that are suitable for each country and its customers. Companies adopt a global strategy when they go beyond borders. The main objective of the global strategy is to increase sales in all the countries (Beer 2020, p.7). The companies follow standardization and it helps the companies for managing the competition from national and international players. A transnational strategy mainly focuses on the concept of integration. This approach aims to reap the benefits of operating in numerous nations. A transnational strategy firm tries to improve efficiency by meeting the local needs of the customers.
    Strategy
    Pros
    Cons
    Global
    Location Economies
Helps for managing competition
    High cost
Lack of responsiveness (Gamble 2021, p.16)

    Multi-Domestic
    Easy to manage the competition
Helps for customizing the products and services
    Low transfer of core competencies
    Transnational
    Helps for combining the strategy of global and multi-domestic
    No easy to manage
Costly process
Three Best Selling Products on Amazon
1. Windproof Travel Umbrella – Multi-Domestic Strategy
The climate conditions are different in different countries, by adopting the multi-domestic strategy the company can make changes to the design of the umbrella and it helps for attracting more customers.
2. Car Cleaning Gel – Global Strategy
One for all and all for one is the core of global strategy, we can’t make any changes to the product design or style of car cleaning gel, it has to be acceptable to all the people.
3. Amazon Fire HD 8 Tablet – Transnational Strategy
In all the markets the company rely on the same brand name and features. It helps in providing better services to the customers
Question Two
Companies consider strategic alliances, joint ventures and partnerships as the way for strengthening the...