You have been requested by your marketing manager to analyze an existing product line of shampoos for women—antidandruff, colored hair, and clean and shiny—and to determine the level of competition in...


You have been requested by your marketing manager to analyze an existing product line of shampoos for women—antidandruff, colored hair, and clean and shiny—and to determine the level of competition in the local markt.


Choose an existing local brand and create a system that compares your products with those of competitors. Define the system you should use. List and explain the factors of comparison, the characteristic features of the existing products. Discuss why it is important to know where your products stand compared to those of competitors.



Dec 28, 2021
SOLUTION.PDF

Get Answer To This Question