Your Task Create an individual video presentation that explores the topic of “effective leadership”...

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Your Task Create an individual video presentation that explores the topic of “effective leadership” within a contemporary business environment Assessment Description In recent weeks you have been exposed to a range of content exploring people and organisation’s; leadership and performance; leadership behaviours, styles development and effectiveness and strategic leadership. For this video presentation, you are required to select a business leader of your choice (it can be from Australia or overseas). However, it cannot be from the organisation/company that you chose in Assessment 1. You CANNOT select Political, Religious or Sports Leaders. Your choice of a “business leader” will provide you with an opportunity to analyse their contribution to the success of the business. Your presentation should address the following questions: 1. Describe at least two (2) key factors that in your opinion make your chosen leader successful? 2. Identify at least two (2) keys ways that you can measure their effectiveness? 3. How has their performance as a leader contributed to organisational/company success? Assessment Instructions To ensure the success of your video presentation, you should take account of the following: 1. You are required to appear on the screen and ensure that your voice can be clearly heard; 2. Record the video in a quiet location so that background noise and interruptions are minimized; 3. You are required to create a series of Powerpoint slides with talking points to assist your presentation; 4. Talk to the camera instead of reading notes or your Powerpoint slides; 5. Be creative, a good presentation is not just about the content but the way that you present it; and 6. Practice numerous times beforehand and/or with a friend so that you are confident. You should refer to at least three (3) relevant theories/concepts that you have covered in the subject in your presentation to support your answers. You are required to demonstrate your use of references/resources in your video. Discuss with you lecturer ways in which you can do this. Please refer to the assessment marking guide to assist you in completing all the assessment criteria.

Dilpreet · Accepted Answer

PEOPLE CULTURE AND CONTEMPORARY LEADERSHIP
PEOPLE CULTURE AND CONTEMPORARY LEADERSHIP
Effective Leadership
Effective leadership is an important function of management. 
Effective leaders help to maximise the efficiency of the employees and assist in optimising the business operations.
With effective leadership organisational goals can be accomplished in a timely manner.
Effective leaders have the potential to guide, direct, inspire and influence other members of the team.
Effective leadership is an integral part of a successful business. It is one of the most important functions on which the management of a business organisation must focus. Effective leadership helps to incorporate the cultural diversity in the organisation and utilises it for enhancing the performance of the organisation (Lewin, 2016). Effective leaders are capable of improving the productivity of the employees. 
2
About Jeff Bezos
This business leader was born on January 12, 1964 in New Mexico, US.
This American entrepreneur played a vital role in the growth of the e-commerce giant Amazon. 
Strong believer of critical thinking.
He started with the e-commerce business by selling books. The first book was sold in July 1995.
Amazon became a giant by the year 1999.
The founder, chairman and CEO of Amazon Jeff Bezos was born in the year 1964 in New Mexico, US. It goes without saying that the contributions made by this American entrepreneur played a vital role in the growth of the e-commerce giant Amazon. He being a believer of critical thinking ensured that innovation and creativity could be seen across the business making it a unique selling point for Amazon (Bezos, 2016). 
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Key Factors behind the Success of Jeff Bezos
Jeff likes taking risks for market leadership.
Jeff Bezos is a risk taker and does not plays safe in the market. 
His decision making skills have been the key aspect of his success. 
His ability to take risks and be innovative and creative helped him to be a market leader.
As a leader, Jeff Bezos has been a risk taker and never fears to make a move into the market. His investment decisions are quite bold. His critical thinking and decision making abilities along with his passion for innovativeness and creativity helped him succeed.

Your Task Create an individual video presentation that explores the topic of “effective leadership” within a contemporary business environment Assessment Description In recent weeks you have been...

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