Assignment Guidelines Aspect 1 Identification of the market-entry strategy, distribution channel intermediaries together with real world example, and identification of facilitators. Overall structure...

Assignment Guidelines Aspect 1 Identification of the market-entry strategy, distribution channel intermediaries together with real world example, and identification of facilitators. Overall structure of the essay Aspect 2 Application of the theory to the chosen company. Applying the relevant components of the theory from chapter 3 of the text. (International Business 2nd Australasian edition: the New Realities) Aspect 3 Explanation of the type of focal firm and market- entry strategy that has been chosen. Justification of the choices that have been made. Explain and describe why the type of focal firm chosen is the most appropriate. Explain and describe why the market-entry strategy is the most appropriate. Explain and describe why the chosen distribution channel intermediaries are the most relevant. Aspect 4 Referencing Min 3 academic sources Relevant to the content Harvard Style Acceptable sources include peer-review journals and articles, textbooks. Inadequate sources include Wikipedia, websites and non- academic articles. Company Name : Wallis Drilling Website: http://www.wallisdrilling.com.au/