ECONOMICS ASSIGNMENT Produce a business study report. The report needs to contain the following four parts plus a formal introduction to your report and a conclusion. 1) Introduction to the business...

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Company name is "WORLEYPARSONS LIMITED" on which business study report should be made


ECONOMICS ASSIGNMENT Produce a business study report. The report needs to contain the following four parts plus a formal introduction to your report and a conclusion.   1) Introduction to the business and general business environment   Select an Australian business from the list of ASX Companies (The list is provided on LearnJCU. Each company can only be used by one student. First in first served. Record your name and student number in the columns as indicated). Provide an overall description of the business and the competitive environment in which it operates. You may provide information about the business as suggested below plus any other information peculiar to the business you choose.   a. Name and location of the business, the type of business (e.g. retail, manufacturing); b. What the business produces or sells; c. Who the main customers are (e.g. other businesses, government departments, young girls, older men); d. Where most of the customers are located (e.g. in Townsville, Brisbane, or on the internet); e. Who the main competitors are (i.e. those producing similar products, and selling to similar customer base); f. Where the competitors are located; and g. The (approximate) market share of key competitors including your business (e.g. ’your’ businesses has approximately 10% of the market, your main competitor has approximately 50% of the market, and many other small businesses share the remaining 40% of the market).   Given the above information, comment on whether or not you think the competitive environment in which the firm operates is likely to be closer to (a) perfect competition; or (b) monopoly. Comment also on the number of ‘close substitutes’ for the business’ products, and the cost of the product relative to ‘average’ income of its customers. Does this mean that the demand curve facing the firm is likely to be relatively elastic or relatively inelastic? What does this imply about the ability of the firm to ‘mark up’ its price above marginal cost?   2) Production costs and scale   Provide a description of the required factors of production, grouping them according to whether the factors of production are:   a. Fixed and hence unlikely to vary much according to the quantity of goods produced or sold; or b. Variable and hence likely to increase with increased production or sales.   Use the above information to comment on the likely overall cost structure of your business. For example: are fixed costs large or small relative to variable costs? Does this mean that the firm’s ‘optimal’ size is likely to be small, medium or large?   3) Macro business environment   Provide a description of the macroeconomic environment in which the business operates noting:   a. The overall ‘stability’ of the political system/government of the country in which the business operates. b. The general level of inflation, unemployment and ‘average’ interest rate of the country in which the business is physically located (and also the countries in which most customers live if different from the location of the firm). Discuss any recent changes in those variables. Does the economy seem to be in a recession, boom or otherwise? c. If ‘your’ business exports its products to other countries, provide some information about the (currency) exchange rate, discussing its current level, and recent changes in it.   Use the above information to comment on whether or not the overall macroeconomic conditions faced by the firm are likely to become more or less favourable over the coming years. In this part you should consider such things as:   •       Whether the main products are likely to be ‘normal’ or ‘inferior’ and hence whether demand is likely to rise or fall during recessions and thus whether the economic climate of the countries in which most of the business’ customers live is likely to reflect well or poorly on the business’ sales.   •       Whether the business is likely to face problems getting access to key factors of production (e.g. are there skills shortages?), and whether this is likely to affect the business’ future operating costs.   •       If the business exports its products or imports factors of production…whether recent trends in exchange rates are likely to be good or bad for costs and/or revenues.   4. Sustainability practice of the business   a. Does the production process of the business generate any positive or negative externalities? If negative, has the government (or anyone else) put in place any measures to mitigate? What is done to mitigate by the business? If positive, what is done to take advantage of it? b. Does the consumption of the good produced by the business generate any positive or negative externalities? If negative, has the government (or anyone else) put in place any measures to mitigate? What is done to mitigate by the business? If positive, what is done to take advantage of it?   Use the information from above to comment on how the sustainability practice by this business and other businesses in the same industry would affect their long‐term business viability.   CHOOSE ANY ONE COMPANY FROM LIST: · A1 INVESTMENTS & RESOURCES LTD · ARCHER EXPLORATION LIMITED · AROWANA INTERNATIONAL LIMITED · AUDALIA RESOURCES LIMITED · AUSTRALIAN COMMONWEALTH GOVERNMENT LOANS · AUSTRALIAN VANADIUM LIMITED
Answered Same DayOct 17, 2020

Answer To: ECONOMICS ASSIGNMENT Produce a business study report. The report needs to contain the following four...

Akansha answered on Oct 25 2020
148 Votes
WorleyParsons Limited        1
Name of the student:
Name of the institution:
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Date of submission:
Executive Summary
The following report looks at the business plan for WorleyParsons Limited. The organization is mainly involved in project delivery and consultation services to resources and energy sectors. It is based in Australia and is listed as a public company on the Australia Securities Exchange as well.
The following report looks at the organization, the customers and competitors of the organization, the factors that affect the organization, such as inflation rate, unemployment, interest rate, currency exchange rate and political stabi
lity. The sustainability report of the organization is also found. There have been recommendations made towards the end based on the report as well.
Contents
Introduction    4
General Business Environment    4
Name, Location and Type of Business    4
Products or Services offered    4
Who the main customers are    5
Where the main customers are located    5
Who the main competitors are    5
Where the main competitors are located    5
Market share of the competitors    6
Production costs and scale    6
Macro Business Environment    7
Stability of political system and government    7
Inflation, Unemployment and Interest rate    8
Currency Exchange rate    9
Sustainability practice of the business    10
Positive/Negative Externalities production process of business    10
Positive/Negative Externalities of consumption of product    11
Conclusion    12
References    14
Introduction
The organization WorleyParsons Limited is a professional services company that is based in Australia. It is listed on the Australian Securities Exchange; the organization is an engineering company that provides project delivery and consultation services to resources and energy sectors.
The following business report aims to look at the General Business environment, which includes the Name, Location and Type of Business, the products are services that are offered, a look at the main customers in the organization and where they are located, along with information about the main competitors of the organization and where they are located, along with the market share of the competitors.
It looks at the production costs and scale of the production in the organization, and the Macro Business Environment, which includes looking at the political stability of the government and how it affects the organization, the unemployment, inflation and interest rate, and the effect that it has on the organization, along with the impact of the currency exchange rate as well. It also looks at the sustainability practices of the business, which includes the externalities of production process and of the consumption of the product as well.
General Business Environment
Name, Location and Type of Business
WorleyParsons Limited, is a professional services company. It is based in North Sydney in Australia. It is a public company, which is listed on the Australian Securities Exchange as well. It was started in 1971, and has many subsidiaries (Leyshon, 2018).
Products or Services offered
The main product as service that is offered by the organization is that it provides project delivery and consultation services to energy and resource sectors. They also offer consultation to complex process industries. WorleyParsons is mainly an energy company, and is thus, one of the biggest organizations in the country in terms of energy production.
Who the main customers are
The main customers would include the various energy and resource industries. It would also include organizations that would need engineering services, as well as complex process industries. There are many subsidiaries in various parts of the world, and hence, have various customers all over the world (Curran and Hollander, 2015).
Where the main customers are located
They have customers all over the world, including Canada, South Africa, China and the United Kingdom. This is because of the various subsidiaries and organizations that have existed all over the world as well (Formoso, et al, 2017). However, the majority of the customers are located in Australia.
Who the main competitors are
The main competitors for WorleyParsons Limited include Aker Solutions, FMC Technologies Inc, JGC Corp and Shaw Group Inc. They are all organizations of irrefutable business sense and are excellent organizations as well.
Where the main competitors are located
The main competitors are located in Australia, but like WorleyParsons Limited, they have branches and businesses all over the world as well. Many of the competitors have branches in the United States of America, Canada and countries in Asia, such as China, Korea and India. Many of them also have branches in Europe, like France, or United Kingdom. This has made the competition more fierce, since many of the competitors are also international organizations (Wingate, Kelahan and Kelahan, 2018).
Market share of the competitors
Many of the competitors have been based in different countries, but together, they take up to 70% of the market share. Each individual organization has a different market share, since Aker has been based in the Nordic regions, their market share in Australia has not been researched to a large extent. But the organizations have a lot of market share, which is important to note when making the business plan of this organization.
Production costs and scale
The main production would be in the energy sector. The organization is responsible in the hydrocarbon and power structure. They are also involved in Minerals and Metals, chemicals and infrastructure. Since the organization is a consulting firm, the production costs and scale of the organization would not be much (Curran and Hollander, 2015). However, in terms of consultation, the organization works on a national and international scale, helping 50,000 Bangladeshi refugees, or the Saudi Arabian Government. Thus, the scale o the consultation, to a large extent is very high, which is of immense benefit to the organization, and to the people who have been helped by the organization.
There have been projects, such as the consultation that has been done with the Saudi Arabian Government, which has proved to be beneficial to the entire country. It has resulted in the creation of millions o job opportunities for the people, which can only be beneficial to the people. The organization was responsible for designing a competency program for the local companies. In the first year of the contract, the percentage of...
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