Determining Longevity can be Tricky
It can be difficult to understand if a new technology or other type of service will last the test of time or go by the wayside. Even tried and true products can become obsolete if the executive team does not anticipate the changing, competitive environment.
Novell is a very good example of a company that had the majority of market share for its products but did not take steps to correctly assess the competition.Novell had its start in 1979 eventually focusing primarily on network functionality such as its NetWare operating platform securing about 90% of the business market.In my opinion they became complacent.Network functionality became part of the core system of mainstream PCs. This led to Novell’s decline.Novell was purchased by Attachmate in 2011, then by
Micro Focus
in 2014 (Micro Focus, 2016).
Haughey (2014) suggested the following to ensure project success."Before you start any project, make sure you have defined the project goals, objectives, benefits, scope, risks, issues, budget, timescale and approach. Communicate this to all the stakeholders and get their agreement" (Haughey, 2014, para.7). Project goals probably should align with ways to help the organization stay competitive addressing potential risk factors and providing tangible benefits.
Novell did not address the potential risks from competitors in an effective manner.
Respond to the following in a minimum of 250 words:
When working on a project, how would you know if an organization is doing all that it can to stay competitive in a dynamic, global environment?How does vendor neutrality and proprietary solutions fit into this scenario?