Describe how the venue currently markets its venue, product and services and discuss your opinion on the effectiveness of these marketing choices.

Choose a product or service that is offered by this venue and develop a new marketing strategy for that product or service at that venue. Outline the marketing techniques and media that you will use and include your use of technology based methods and media.

Include detailed and realistic plans, approximate costs and time frames of how you would go about implementing your new marketing strategy for that product or services.

Set target for sales from this marketing campaign and comment on the targets related to the costs of the marketing.

How would you measure the success of the marketing campaign?