1 RESEARCH PROJECT PROPOSAL 2022MARKET SURVEY ON ORAL HERBAL PRODUCTS FOR AMLAPITTA IN SRI LANKA J. V. G. D. RANJIMALIE 2016/A/3413INSTITUTE OF INDIGENOUS MEDICINE...

Table of Contents
I.    Introduction:    2
A.    Background information on Amlapitta and oral herbal products    2
B. Purpose of the research    3
C.    Research objectives    4
D. Scope of the research    4
E.    Significance of the research    5
II. Literature Review    5
A.    Definition and prevalence of Amlapitta    5
B.    Overview of traditional and modern treatments for Amlapitta    6
C.    Role of herbal products in the treatment of Amlapitta    7
D.    Overview of the Sri Lankan herbal product market    7
III. Methodology    8
A. Research design    8
B. Data collection methods    8
C. Sampling strategy    9
D. Data analysis plan    10
IV. Results    11
Regression Analysis:    11
ANOVA    13
A. Overview of the respondents (e.g. demographics, frequency of Amlapitta symptoms)    15
1 Regression Analysis: Income Level versus Anxiety Score, Age    16
2. General Linear Model: Age versus Income Level, Anxiety Score    16
B. Awareness and usage of oral herbal products for Amlapitta    17
C. Factors influencing the choice of oral herbal products    18
D. Perception of effectiveness and safety of oral herbal products    19
E. Availability and accessibility of oral herbal products    20
V. Discussion    21
A. Comparison of results with literature review    21
B. Interpretation of the findings    21
VI. Conclusion    22
A. Summary of the research    22
B. Significance of the research    22
C. Recommendations for stakeholders in the herbal product market    23
VII. References    23
I. Introduction:
One of the most common gastrointestinal tract (GIT) disorders in modern times is Amlapitta, also known as Acid Peptic Disorder (APD) in modern science and as Amlapitta in Ayurveda. It refers to the inflammatory condition of the stomach lining caused by the improper use of hydrochloric acid (HCl) as a result of Helicobacter pylori. Amlapitta is a bothersome condition that can lead to several significant issues and, if not properly managed, can cause ulcers and raise the risk of stomach cancer. Globally, 50.8% of the populations in developing countries suffer from gastritis, which is closely related to Amlapitta. In Sri Lanka, a prevalence (gate, n.d.)of 70.1% was demonstrated among Sinhalese patients for the presence of Helicobacter pylori, and the prevalence of gastritis in the study area was 78.8%. The use of herbal products for the treatment of Amlapitta and gastritis has gained significant popularity among patients, and many herbal products for Amlapitta are now available in the commercial market.
Herbal products are pharmaceuticals made from plants, and they are available in various forms such as tablets, capsules, powder, tea bags, and liquid extracts. The effectiveness of medicinal plants is used to create herbal treatments for illnesses, and they have developed into a vital part of the healthcare systems in many countries due to their accessibility in health food stores and online. However, the efficacy and toxicity of herbal products are still up for debate due to inadequate studies and lax availability controls, reducing their safety.
In this study, research aim to conduct a market survey on the commercial oral herbal products for Amlapitta in Sri Lanka. We will study the various herbal products available in the market, their forms, ingredients, and efficacy. The study will focus on both the products available in physical stores and online platforms. The study results will provide valuable insights into the commercial herbal products for Amlapitta available in Sri Lanka, helping patients make informed decisions while purchasing and using these products.
A. Background information on Amlapitta and oral herbal products
Amlapitta, also known as Acid Peptic Disorder (APD) in modern medicine, is a common gastrointestinal disorder that affects many people globally. It refers to the inflammation of the stomach lining due to improper usage of hydrochloric acid (HCl) caused by the bacterium Helicobacter pylori. In Ayurveda, Amlapitta is caused by the aggravation of pitta, a specific dosha, and is classified as a drava and amla property. If left untreated, Amlapitta can lead to various complications, including stomach ulcers and an increased risk of stomach cancer. As Amlapitta is a widespread health issue, many people seek alternative treatments, such as herbal products, to manage their symptoms. Oral herbal products are becoming increasingly popular as they are believed to be safer and more effective than traditional synthetic medications. However, there is a lack of scientific evidence to support the efficacy and safety of these herbal products. Due to this, there is a growing concern about the quality and purity of the herbal products available in the market. Adulteration and misidentification of plant species can lead to serious health complications for users.
Given the prevalence of Amlapitta and the increasing use of oral herbal products, it is essential to conduct market research on the various commercial oral herbal products available for Amlapitta in Sri Lanka. The research study will provide insights into the types of herbal products available, their ingredients, and their efficacy and safety. The findings of this study will be useful for consumers, healthcare providers, and policymakers to make informed decisions regarding the use, regulation, and promotion of these products.
B. Purpose of the research
The purpose of this research is to conduct a market survey on oral herbal products for Amlapitta in Sri Lanka. Amlapitta is a prevalent gastrointestinal disorder, closely related to gastritis, caused by the improper usage of hydrochloric acid in the stomach. In Sri Lanka, there is a high prevalence of gastritis and Amlapitta, and many people tend to rely on herbal products to alleviate their symptoms. The objective of this research is to identify and analyze the various oral herbal products available in the market for Amlapitta, their forms, and ingredients. Additionally, this study aims to evaluate the accuracy and effectiveness of the herbal products and to identify any potential risks or side effects associated with their use.
The findings of this research will provide valuable insights into the current market status of oral herbal products for Amlapitta in Sri Lanka. The results of this study will be useful for consumers who are seeking effective and safe herbal (Online, n.d.) products for Amlapitta, as well as for manufacturers and marketers of such products to improve their products' quality and safety. Furthermore, the results of this study can be used as a basis for further research on the effectiveness and safety of herbal products for Amlapitta.
C. Research objectives
The main objectives of this research are:
1. To identify the different types of oral herbal products available in the market for the treatment of Amlapitta.
2. To investigate the ingredients present in these herbal products and their efficacy in treating Amlapitta.
3. To analyze the quality of the commercial herbal products and their adherence to regulatory standards.
4. To examine the consumer preferences and perceptions towards oral herbal products for Amlapitta in Sri Lanka.
5. To identify the challenges faced by manufacturers and distributors of oral herbal products for Amlapitta and suggest possible solutions.
6. To provide recommendations for improving the quality and safety of oral herbal products for Amlapitta and increasing their availability to consumers.
D. Scope of the research
The scope of this research is to investigate the efficacy and safety of an oral herbal product in the management of Amlapitta. The research will focus on assessing the potential of the product to alleviate the symptoms of Amlapitta, such as heartburn, acid reflux, and indigestion. It will also investigate the safety profile of the product, including any potential side effects or adverse reactions. The research will be conducted on a sample population of individuals who have been diagnosed with Amlapitta. The study will involve administering the herbal product to the participants and monitoring their symptoms and overall health over a period of time. The research will also involve collecting data on the participants' lifestyle factors and dietary habits that may contribute to the development or exacerbation of Amlapitta.
Overall, the scope of this research aims to provide valuable insights into the efficacy and safety of oral herbal products in the management of Amlapitta, and their potential role in promoting gastrointestinal health.
E. Significance of the research
The significance of this research lies in the fact that Amlapitta is a common digestive disorder that affects a large population in Sri anka and other parts of the world. It is estimated that approximately 10-15% of the population suffers from this condition. The traditional Ayurvedic treatments have been used to treat this disorder, but there is a lack of scientific evidence to support their efficacy. The research aims to fill this gap by evaluating the efficacy of oral herbal products in the management of Amlapitta. The study findings will contribute to the development of evidence-based interventions for Amlapitta management.
Moreover, the findings of this research may have implications for the development of new therapies for other digestive disorders. The study will add to the existing knowledge on the therapeutic potential of herbal products in digestive disorders and may lead to the development of new therapies for these conditions. In summary, the significance of this research lies in its potential to contribute to the development of evidence-based interventions for Amlapitta management, to provide insight into the use of CAM therapies for digestive disorders, and to inform the development of new therapies for these conditions.
II. Literature Review
A. Definition and prevalence of Amlapitta
Amlapitta is a common digestive disorder characterized by a burning sensation in the upper abdomen, nausea, vomiting, and sour belching. The word Amlapitta is derived from Sanskrit, where "Amla" means sour and "Pitta" refers to digestive fire. In Ayurveda, it is considered a Pitta disorder (Research, n.d.)caused by an imbalance in the digestive fire due to unhealthy diet and lifestyle. The disorder is related to chronic gastritis in modern medicine, and the prevalence of Amlapitta is increasing worldwide due to unhealthy eating habits, stress, and sedentary lifestyles. According to Ayurvedic texts, Amlapitta is prevalent among all age groups, but it is more common in middle-aged and elderly individuals. It is estimated that around 10-15% of the population is affected by...