The business plan is a new personal COVID-19 testing for the public. The cost will be around $250 Canadian, I need a PESTLE ANALYSIS. Be sure to connect how the PESTLE relates to the overall business...

Slide 1
Business Plan – New personal Covid-19 Testing device for public
Presented By: Mike
Executive Summary
    
    The Covid-19 testing kit for the public will be for self testing purpose. It will be manufactured in Canada as per the FDA guidelines.
    The cost of manufacturing the Covid-19 testing kit will be CAD$40 for 20 of these devices. The device will be manufactured under close supervision and as per the guidelines of the medical associations in Health Canada. Hence, the total cost will be around CAD$250.
    A small factory will be set-up in Quebec, Canada for manufacturing of the Covid-19 personal testing kits. There will be approximately 20 kits that will be manufactured each day.
    
The Covid-19 testing Kits that will be manufactured in Canada will manufactured in Quebec, Canada and will be approved by Health Canada under the food and Drugs Act.
The cost of manufacturing 20 kit will be around CAD$40 and there will be around 10 medical experts and professionals appointed to manufacture these kits.
These kits will be manufactured under close supervision of the medical authority of Canada and in consultation with various stakeholders.
This will enable the people of Canada to test themselves using this automatic device. They just need to charge this battery powered device atleast 2 hours before using it. Also the suspicious people affected with Covid-19 can test through this device and can get the results instantly as negative or positive with two LED lights next to the two results.
This device needs to be used under prescription and can be used by any person above the age of 14 years suspected with Covid-19. The price of this testing device will be CAD$50 each.
2
Political
    
    Since the Covid-19 testing device is manufactured in Canada, there will be obstruction from the government of Canada.
    But, as the company and its products will expand, this needs to be exported to international countries like USA, India, Britain, Italy and various other countries impacted most the Covid-19 global pandemic.
    There may be many obstacles from the medical devices business associations of these international countries as there are already existing domestic companies who are on the verge of manufacturing similar personal Covid-19 testing kits and are against any new entrants
Since the Covid-19 testing kits will be manufactured in Quebec, Canada, there is full support in terms of financial funding and politically from the federal government of Canada. Hence, there will be no obstruction politically from the Canada government. There is full support and demand from the local communities and its people in Canada for this testing kits.
There only obstruction will be during exports of these products to international countries like India, USA, Britain where there are already existing domestic medical device manufacturing companies who will protest against any entrant of new...