The homework is about marketing. I need to change my ppt's similar rate. Now it is 36%,i need to make it less than 15%.And we just have 4 hours. I need to provide it to school after 4 hours.
PowerPoint 演示文稿 5G PHONE HOW TO ANALYSIS THE MARKET BY 4 P’S $ product price Location promotion P‘S MARKET 4 PRODUCT The biggest difference between 5G mobile phones and other mobile phones is that they support 5G network. Of course, if there is 5G network, operators should first build up the network, and mobile phones that support 5G network naturally have the advantages of 5G network. Compared with 4G networks, 5G is featured with high speed, short delay, wide connection and other features, and autonomous driving and intelligent home will become a reality. First of all, there is no doubt that the network speed is increased and the delay is reduced. The theoretical transmission speed of 5G network peak can reach tens of gigabytes per second, which is hundreds of times faster than the transmission speed of 4G network. The whole ultra-high quality movie can be downloaded within one second. In addition to the high bandwidth, 5G networks have lower latency than 4G networks, which can Ping in milliseconds. In addition, 5G mobile phones will become the backbone of the Internet of things, which can control Internet of things devices through mobile phones, such as solar panels on the house and air conditioners in the home. Mobile phones are like remote controls. Although the Internet of things has been talked about for several years, it will not explode until 5G is commercially available. In a large sense, 5G network is actually prepared for the Internet of things, including self-driving vehicles in the Internet of vehicles, telemedicine surgery and other specific applications of 5G.（Baidu baike 2019) (WONDA MOBILE 2019) 01 ） 02 、） 03 Become the backbone of the Internet of things 04 High data transfer rates are much higher Low network latency Has the orientation, lets the existing supplier form the competition Advantage 点击添加您的标题 PRICE The high cost is 5 g mobile phone's common shortcomings, user acceptance is more difficult, and 3 g, 4 g, 5 g expanding speed faster, stronger, handset makers will be a separate 5 g chip embedded mobile phone, and the chip has a certain technical content, the construction cost is higher, with matching other fees will be much higher, but in 2020, 5 g phones are expected to form the mass production, the cost will drop, at the time of 5 g handset prices will drop. As Huawei's first commercial 5G mobile phone, the core goal of Huawei Mate 20 X (5G) is not to make money, but to hope that more consumers can experience 5G mobile phone as soon as possible, and promote the rapid maturity of network and mobile phone cooperation with several major operators. If the price of 5G mobile phone is too expensive, it will undoubtedly reduce consumers' purchasing enthusiasm and slow down the adjustment and optimization process of 5G network. In order to speed up the process, Huawei's Mate 20 X (5G) pricing can be said to be very aggressive. $ Internet Household Future 2017-2018 Huawei phone global sales（Huawei 2018) 点击添加您的标题 ChinaAmericaAsia-pacificEurope, Middle East and AfricaOthers0.516000000000000016.6000000000000003E-20.1140.283999999999999970.02 LOCATION Huawei's 5G phones are now aimed at the Chinese market, where the government is expected to achieve 5G penetration by 2020 and move toward the U.S. and Europe by 2021.According to Huawei's 2019 financial report, Huawei's sales share in Europe is 20 percent and in the United States is 30 percent, so Huawei's sales direction of 5G mobile phones is mainly in China, the United States and Europe. 2019 is the beginning of a new era for mobile communications, with 5G NR launches across the globe starting in the first half of the year. After many years of hard work and collaboration, mobile form factor mm Wave devices will finally hit the market. 5G NR mm Wave-ena Dbled smartphones, tablets, always-connected PCs, and CPEs deliver new and enhanced mobile experiences that are not previously possible. This is just the beginning of the 5G World. 5G technologies will continue to evolve as we work towards the next phase of 5G NR in Release 16(QUALCOMM, 2019) promotion 5G can drive the development of global economy. The QUALCOMM report predicts that 5G will generate $12.3tn in global economic output by 2035, and expects it to contribute as much to global GDP growth from 2020 to 2035 as an economy the size of India.[1]In the next decade, 5G will also follow the path of 4G and become the mainstream network. Mobile phones receiving 5G networks must be supported by 5G chips, radio frequency, antennas and other hardware, which means switching phones if they want to use mainstream 5G networks in the next decade.(Economic reference, 2019) Reference: Baidu Baike 2019, 5G Phone, Baidu Baike, viewed 17 September 2918,
Economic reference 2017, Qualcomm: 5G will generate more than $12 trillion in 2035, Xinhuanet, viewed 17 September 2019, < http://www.xinhuanet.com/tech/2017-03/01/c_1120547279.=""> HUAWEI 2018, 2017-2018 Huawei phone global sales, Huawei, viewed 16 September 2019, . QUALCOMM 2019, The year 5G NR becomes a commercial reality, QUALCOMM, viewed 17 September 2019,< https://www.qualcomm.com/invention/5g/5g-timeline="">. WONDA MOBILE 2019, HUAWEI MATE 20 X 5G CN 8GB+256GB LTE SIM FREE, WONDA MOBILE, viewed 17 September 2019. 点击添加您的标题 Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Assessment 2 Information Subject Code: BUS106 Subject Name: Marketing Principles Assessment Title: Length: Individual 4P’s Analysis - Slide Deck 10 slides (no more) Weighting: 30% Total Marks: Submission: 30 Online via Turnitin Due Date: Week 10 . Assessment Description . The purpose of this individual assessment is to develop students’ skills in applying relevant marketing analysis tools related to the four P’s of Marketing. This will enable students to apply learned marketing theories and concepts to a ‘real world’ business situation within a safe learning environment. Based on your selection of a product (this can be any product that you may have discussed in your class), you are required to conduct the four P’s analysis. In your analysis you will need to address the following points: Product Decisions (with reference to content in weeks 2 & 5): • Identify and explain the type of consumer product that you have selected. • Identify the selected product’s three layers. You may use a diagram or chart. • Using the Product Life Cycle Model, identify the current stage of your selected product. Provide reasons for your answer. Price Decisions (with reference to content covered in week 7): • Determine the pricing point of the selected product, and identify the pricing strategy used by the company that is selling this product. • Which special pricing tactics does the company use to sell the selected product? Provide reasons for your answer. Place Decisions (with reference to content covered in week 8): • Which channel of distribution does the company use to distribute the selected product? Provide reasons for your answer. • Which level of distribution intensity does the company use to distribute the selected product? Provide reasons for your answer. Promotion Decisions (with reference to content covered in week 9): • Which communication strategy does the company use to advertise the selected product? Provide examples and reasons for your answer. • Which type of advertising does the company use to advertise the selected product? Provide examples and reasons for your answer. Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. In preparing your slide deck, you are required to reference at least 5 sources of information. These may include corporate websites, government publications, industry reports, census data, journal articles, newspaper articles, and textbook material. Your slide deck MUST follow a professional structure: Title slide with student details Analysis of Product Decisions Analysis of Price Decisions Analysis of Place Decisions Analysis of Promotion Decisions Reference List (you must apply Harvard Referencing Style) Assessment Information COMMONWEALTH OF AUSTRALIA Copyright Regulations 1969 This material has been reproduced and communicated to you by or on behalf of Kaplan Business School pursuant to Part VB of the Copyright Act 1968 (‘Act’). The material in this communication may be subject to copyright under the Act. Any further reproduction or communication of this material by you may be the subject of copyright protection under the Act. Kaplan Business School is a part of Kaplan Inc., a leading global provider of educational services. Kaplan Business School Pty Ltd ABN 86 098 181 947 is a registered higher education provider CRICOS Provider Code 02426B. Assignment Submission This file must be submitted as a ‘PDF’ document to avoid any technical issues that may occur from incorrect file format upload. Uploaded files with a virus will not be considered as a legitimate submission. Turnitin will notify you if there is any issue with the submitted file. In this case, you must contact your lecturer via email and provide a brief description of the issue and a screen shot of the Turnitin error message. You are also encouraged to submit your work well in advance of the deadline to avoid any possible delay with the Turnitin similarity report or any other technical difficulties that may occur. Late assignment submission penalties Penalties will be imposed on late assignment submissions in accordance with Kaplan Business School “late assignment submission penalties” policy.