Worth:20%
Word count:400 words each
Purpose:The purpose of this task is to analyse the media and develop an understanding of the relationship between media and the global, and some key media challenges.Students are invited to critically reflect (visually and in a written form) on how media industries work globally.
This film features prominent media professionals, journalists, politicians, magazine editors, scientists, artists, and activists in North America, Europe, the Middle East, and Asia, discussing issues of the notion of diversity. Thinking questions: 1. The documentary’s premise is that global advertising firms, mass media conglomerates, and the beauty, fashion, and cosmetic surgery industries are changing the way we define beauty and see ourselves in today’s world. Do you agree with this premise - explain why or why you do not agree? 2. The film explores how our media are saturated with narrow, Westernized, consumer-driven images of beauty that show little to no respect for biological realities or cultural differences. How could we address this challenge and what should be the role of media? THE ILLUSIONISTS examines how global advertising firms, mass media conglomerates, and the beauty, fashion, and cosmetic surgery industries are changing the way people around the world define beauty and see themselves. Taking us from Harvard to the halls of the Louvre Museum, from a cosmetic surgeon's office in Beirut to the heart of Tokyo's Electric Town, the film explores how these industries saturate our lives with narrow, Westernized, consumer-driven images of beauty that show little to no respect for biological realities or cultural differences. Features prominent sociologists, politicians, magazine editors, scientists, artists, and activists in North America, Europe, the Middle East, and Asia.