1. Assessment 1 – Option A or B A. Innovation Strategy Analyse an organisation of your choice (or unit or department) using relevant models (e.g. Bessant) to determine the current level of...

Slide 1
Innovation Strategy at Nokia
There is not a hard and fast rule that any innovation activity would most certainly ensure that the products and services provided by the organization would be successful across a plethora of many market scenarios that generally encompass the entire domain of the system in and of itself.
Such a phenomenon most certainly took place in the case with Nokia Technologies and its associated Nokia Bell Labs, which are essentially integral components of Nokia Corporation by and large
Innovation Strategy
The market share of Nokia plummeted down to alarming levels with dedicated customers jumping en masse to other camps almost all of which was run by Android and iOS devices.
The company finally decided to tie up with Microsoft with respect to the software specifications in order to provide customers with a cutting edge alternative, but, in hindsight, one can evidently view upon this phenomenon as not being properly implemented further consolidating the Nokia’s place a notch below the leading entities in the mobile phones and telecommunication market who are well above head and shoulders with regards to the organization, which is the primary subject of this research.
Tidd and Bessant’s model at Nokia
Nokia Technologies need to enter in the specific “green” radical frames by assigning roles to specific parties who are going to be intrinsic to the entire process as a result:
Brokers: These happen to be the individuals who makes connections as well as define the relationships between modules related to the innovation process.
Scouts: They happen to be explorers who tend to search for ideas as well as examples that might inspire as well as influence the innovation...