1. Does the current level of customer satisfaction differ from management’s goal of 6 out of 10? 2. Is there any difference between the satisfaction of male and female customers with the new loyalty...

1. Does the current level of customer satisfaction differ from management’s goal of 6 out of

10?  2. Is there any difference between the satisfaction of male and female customers with the new

loyalty rewards program at Computers R Us?  3. Are there any differences in the overall customer satisfaction across the following age

groups: 1, 2, 3, 4 and 5?  4. Is there any difference in customer satisfaction between responses to the initiatives of

‘increasing the level of advice CompleteCare staff provide on Computers R Us products and

services’ and ‘the loyalty rewards program at Computers R Us’?  5. Do any of the initiatives of ‘decreasing response times in the CompleteCare division’, ‘the

level of advice CompleteCare staff provide on Computers R Us products and services’,  ‘the

level of communication with staff and management’ and ‘new loyalty rewards program’

influence the overall satisfaction of Computers R Us customers?