1. You are required to form the functional team (consisting maximum 5 members) and each member would have to choose to role play one of the functional members from any departments listed above. 2. You...

1. You are required to form the functional team (consisting   maximum 5 members) and each member would have to choose to role play one of the functional members from any departments listed above.

2. You are required to work as a multi task team to brainstorm and develop a comprehensive business strategy or proposal for the Board (as given in the above case scenario).

3. The team can conduct primary or secondary data market research.


4. Students are required to read very widely and must address all the necessary issues likely to arise within the context. This includes a wide array of resources on:

• Management and business strategies theories
• Human resource
• Marketing
• Finance
• Others

 5. Each member in the team that is working for respective functional department shall be evaluated individually as part of the individual tasks and assessments.