200 word eachWEEK 9 DQ 1 Watch the video titled “Michael Porter – on Five Forces Model” (13 min 12 s). Be prepared to discuss. Video Source: Marketing FAQ, (2011, December 15). Michael Porter- on...

200 word eachWEEK 9 DQ 1

Watch the video titled “Michael

Porter – on Five Forces Model” (13 min 12 s). Be prepared to discuss. Video

Source: Marketing FAQ, (2011, December 15). Michael Porter- on Five Forces

Model [Video file]. Retrieved from.youtube.com/watch?v=2FzYhdS4pqM&feature=youtu.be”>here.

This video can also be viewed below.

Read the article titled, “Porter’s Five Forces – A Model

for Industry Analysis”, located.quickmba.com/strategy/porter.shtml”>here.

Be prepared to discuss.

http://www.quickmba.com/strategy/porter.shtml

“Competitive

Advantages” Please respond to the following:

Suggest the best overall method

that a company may use in order to measure its competitive advantage. Provide

an example to justify your response.

Discuss one (1) indicator to a firm that signals that it is

either gaining or losing its competitive advantage. Include one (1) example to

support your response.

DQ 2

“Porter’s

Five Forces Theory” Please respond to the following:

From the first e-Activity,

describe Porter’s Five Forces Model of industry competition. Give your opinion

on how the various barriers to entry are relevant to global marketing.

From the second e-Activity, choose a global company in a

competitive industry that you are familiar with, and complete each area of the

Five Forces MS Excel template for the company that you have chosen. Discuss the

process that led you to decide upon the chosen factors and the manner in which

they align themselves with Porter’s Five Forces Theory. Note: The Five Forces

MS Excel template can be found in the online course shell.