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Parul answered on Oct 03 2021
Case Analysis on SAINSBURY
Case Analysis on SAINSBURY
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Purpose and Goals of the Research 3
Objectives of Research is outlined below 3
Literature Review 4
Research Methodologies 4
Background of Organisation - Sainsbury 7
Importance of Research and Rationale behind the Research 8
Findings and Observations 13
Business Practices for Sainsbury for enhancing Performance and Decision-making 17
Mentoring Program in Sainsbury 20
Essence of Mentoring Program 23
The Mentor - Role and Responsibilities 23
The Mentee - Role and Responsibilities 24
The Business Units - Role and Responsibilities 24
Challenges from the Mentoring Program 25
Benefits to Mentor from the Implementation of Mentoring Program 27
Implementation Program of Mentoring 28
In this competitive cut-throat market, any organisation that wants to survive the test of time and thrive in the business, it is imperative to consistently change with time. Along with the disruptions changing the traditional business at one hand, there is sudden push to scale and leverage geographic dispersion of service operations and industrial activities. Globalisation has led to enhancement of competition as well as financial and economic shifts. In this volatile and uncertain business environment, unless the organisation harnesses the potential of technology it might survive the test of time. Today, majority of business is focusing on bringing technological change in their organisation that can help in operations, innovation, international collaboration and interactions. Managing the change in the organisation is the process that encompasses plethora of activities all working in unison with the support of leadership. Essentially, changes in the structure of organisation kills bureaucracy and foster an environment of innovation. Hence, there is substantial role of managers and leaders in order to bring significant change in the organisation that help it differentiate in the market as well as successfully implement the strategy in action. Typically, a business is blend of various external and internal parameters that can control the way revenue is generated and bottom-line calculations. These factors involve suppliers, government, competitors, customers and various other international factors. Therefore, management of change has become extremely essential in the modern business because of dynamics in the external environment and internal workspace. Enhancement in technology and globalisation has ultimately transformed the usual ways of working. Leadership is urged to make technological decisions if they want to keep their organisation as a growing concern. By the virtue of this assignment, I have performed extensive analysis on Sainsbury as they have exhibited exceptional leadership in order to drive change management and pivoting the business strategies.
Purpose and Goals of the Research
Primary aim of my thesis is to explain the importance of leadership and managers in driving change management in the organisation. Elaborating the role managers and leaders play while delivering a massive cultural change in terms of bringing new technologies to revamp the operations.
Objectives of Research is outlined below
· To comprehend and analyse various theoretical models of various changes and organisational development that is implemented in large business
· To analyse the overall impact of the cultural change management anticipating both short-term and long-term vision.
· To elaborate the importance of the leadership such that one could ensure smooth transition of the management of change in the overall process
· In order to explore and expand the scope of business operations through Human Capital Management (HCM) and leveraging technologies.
· Recommendation of most effective and profound leadership techniques in order to leverage producing what could be called as best change management options to implement technological innovations in order to compete with the rivals.
This research focuses and expand the role managers in a team and leaders in overall business plays while driving change in a large-scale organisation. It also highlights the potential area of driving technological change through critical in-depth analysis and application of conceptual framework of leaderships. Application of various frameworks and conceptual theories in this research that have opened new perspectives and shared insightful outcomes are mentioned below in this section of dissertation. There is following list of theories that can be applied with this dissertation research. Especially the case study of Sainsbury is selected in order to address the aims and objectives of research extensively.
· Stephen Covey's 7 Habits Model
· Kotter's 8-Step Model of Change
· McGregor's Theory Y vs Theory X
· Peter Drucker's Management by Objectives
These are theories are just entitled to apply and explore while addressing the challenges of the Sainsbury. This thesis offers strong platform to implement various frameworks and conceptual theories to drive concrete results as well as witness massive changes in real life applications. Second part of thesis comprehends integral role of change management and how leadership can be associated to influence and boost the performance of the company.
Comprehending secondary research taking into account all the data available in the public records as well as deep diving into the literature of the organisation in focus, Sainsbury. In this dissertation, the data gathered from academic sources through secondary research that are qualitative in nature. This further includes various business cases in the organisation, academic journals and articles as well as published journals based on theories. Underlying theme that stiches this dissertation together is to analyse the role of managers and leaders in building robust change management in an organisation. This includes applications of concepts of leadership and change management. These sources will be gathered from the University of Library as well as the reading lists. During the research of these literatures fundamental search terms needs to be located in order to deep-dive into data to comprehensively analyse and evaluate this dissertation.
Two different ways of handling statistical surveying information are studies and meetings. Previous strategy’s structure subjective examination that test the members series of shut finished or open-finished inquiries that are conveyed to them through email or on-screen survey. Overviews are simple and economical strategy to direct statistical surveying and assortment of information is maybe done quickly. Second strategy to deal with statistical surveying information is by leading meetings balanced discussion. Nothing can at any point challenge this strategy since it is most ideal approach to accumulate the direct experience that can assist with fathoming the interest group better. Moreover, with interviews one can understand insight and follow the sagacious subtleties to be handled. Standard deviation is the barometer to check the variation from the mean. It helps to assesses the variability of distribution. While conducting market research is perhaps important to keep a tab on the standard deviation since that indicates the data points are either very close to the mean, while high standard deviation reflects data that is spread out all over the range of values.
Correlation analysis in market research is to comprehend the statistical assessment to comprehend the strength of relationship between the variables that is used in the study. Essentially, it is used to analyse the quantitative research conducted from either surveys or polls. Furthermore, it is used to identify the patterns, connections as well as trends between the variables.
Issues that are required to be considered to ensure the design of market research to ensure that budget constraints and limited resources are met is focusing on reliability of the data. The value of market research and its finding is contingent entirely on the accuracy of the data which is collected. Quality of the data can be questioned and compromised through nuver of potential routes like unrepresented samples, leading questions as well as biased interviews etc. There is requirement of efforts to make sure that the data is accurate, interviews are conducted objective as well as samples are represented. Furthermore, literature gathered is analysed through a positivist perspective while understanding the aim and objectives as a guide to fulfil the dissertation of mapping process. Various theories will thereby implement in-depth meaning and comprehending the role of the change management through exploration of different approaches of leadership. This can help in attaining better outcomes and accurate results. Furthermore, the applications of these theories will help in achieving the targets of dissertations by revealing the importance of every theory that is implemented and comprehending the potential associated with them. This dissertation also applies these theories in the real-life business case taken into consideration - Sainsbury along with explaining how this helped in boosting the performance of the company.
Statistics can be used to identify what are the relationships among various variables that can be used to find the size, scope and impact on the study conducted. I want to add that sample size not only includes how many people participated in the research but also represents target audience or perhaps the miniature version of audience that research is going to impact through its hypothesis, findings and results. The effect of size definitely shares the probability within the population which is being researched during the data gathering phase. Research and studies need to focus on selecting the right target audience, since break down of the hypothesis are only beneficial if it addresses to the indented population. I really like how you explained this significance through the example of horse that has gained around 25% fat using the fat oil incorporated in the feed. This entire process was studied for around 6 months and results gauged had practical significance. If we take small sample size or select people who don’t reflect the group, we are trying to study then it can result into generating wrong results and many false positives which can mislead to another direction. Thus, selection of the sample population as well as its size holds a lot of merit in order to conduct comprehensive research.
Background of Organisation - Sainsbury
Sainsbury has now become the second largest chain of supermarkets in the UK, United Kingdom dominating 16% of market share. It was established in 1869 by the founders Drury Lane and John James Sainsbury and slowly became the biggest retailers of groceries in 1922. The organisation has long heritage of 152 years witnessing multiple changes over the course of years in order to stay relevant in the market. The long-time CEO, John James Sainsbury had retired in 1992 and was succeeded by him cousin David Sainsbury. This brought along tremendous change in the leadership style. David Sainsbury was perhaps consensual and lacked in strategy which resulted in substantial decline in the business. Furthermore, in 1994 Sainsbury had lost the acquisition for William Low that could have helped in scaling the business in Scotland. For larger part of the 20th century, Sainsbury was the market leader in the supermarket sector in the UK however, in 1995 it had lost the position to Tesco. With reported loss of profits in 1996, the organisation was clear that they required a massive revamp and relaunch the brand.
Sainsbury Plc, UK is one of the longest going retailing and supermarket chain. The underlying mission of the organisation is offer better and healthy food that is safe, fresh and tasty food to their consumers at very nominal prices. Primary objective is to deliver better quality as well as shopping experience for the customers. Sainsbury had worked in building new corporate identity in 1999 and focused on regaining the position of market leaders with new business strategy. In 2000, the CEO Peter Davis had launched the Business Transformation Programme with aggressive focus on building the Supply Chain Management, outsourcing various IT processes and focusing on primary business as well as customer engagements. Sainsbury also launched the EPOS (Electronic Point of Sale) that helped in streamline the operations. Sainsbury has changed the business strategy in order to focus on expansion both domestic and international as well as rapid growth in revenue. With consistent enhancement in business process and implementing the change effectively at the ground level the organisation had achieved 7% growth in the income and around 450% increase in turnover after tax (Annual Report, 2007). Due to this consistent growth, organisation has been consistent in operating across multiple geographies and in multiple markets. Sainsbury is perhaps focusing in branching out in various product markets like facilities of baked bread on site for the consumers as well as encompassing the meat and fish mongers, petrol and coffee stations that are directly serving the consumer as the part of shopping experience (Reyonlds and Cuthberston, 2003).
Importance of Research and Rationale behind the Research
Like each organization, Sainsbury has its own way of life. Larger part of time inside and outside factors impact the capacity of the association to contend and properly react to changing elements of the market. Sainsbury as an association accept that achievement of disappointment is dictated by its way of life. Interior boundaries or variables appreciate how the association checks force and continue forward while outer factor directs a portion of the significant head wings which if not understood well can make generous misfortunes.
The change management needs to well-structured such that transitioning of the operations of the company. Thorough analysis of past performance without taking it as an ultimate barometer of future performance thereby keeping room for enhancement through innovation (Duck, 2003). As per Kanter (2003) majority of the organisations requires to successfully implement the change management in order to survive as well as ensure that they are not lagging behind their contemporaries. Change Management is crucial for the improvement but it needs to be implemented correctly otherwise it will be a recipe for disaster and chaos. Therefore, implementing the management of change is crucial drive actions in the organisation (PricewaterhouseCoopers, 2010). With extensive research in the project, it became extremely important to analyse various management approaches as well as raising awareness to particular aspects of change. Leaders and managers with their leadership styles plays an integral role in delivering high performance and effective implementation of change.
· Time of the Technology Implementation - Automation of Supply Chain Management and Warehouses
· Business Year 2004, July - The former Chairman Peter Davis of Sainsbury steps down because of poor performance of the company
· Business Year 2004, September - Sainsbury was lagging behind its competitors while completion of the implementation of technology
· Business Year 2005 - Complete Revamp of business operations and processes. Launch of new systems with different complications
Organisation has been utilising very innovative ways to drive the force to bring complete differentiation that can create solid competitive advantage and crave of a niche for Sainsbury in the market. As per Dobson, Richard and Starkey (2004) in order to stay relevant and fulfilling to the customers, it is imperative to differentiate from the others. Dedicated concentration to identify the opportunities that is perhaps unique such that it can help to surpass the rivals leveraging the knowledge, skills and intellect present to come up with new value propositions. Especially in the case of Sainsbury, they realised it early that technology is the way forward. Deep diving into research...