If animals had a “personal brand,” what determines which animal has the highest personal brand value? How has the way society distributes resources to individuals changed between the time of our first...

If animals had a “personal brand,” what determines which animal has the highest personal brand value? How has the way society distributes resources to individuals changed between the time of our first ancestors (200,000 years ago) and today (year 2020)? What does this change imply?