On successful completion of this course students will be able to; Analyse business problems, identify how research can increase understanding, reduce risk and contribute to improved decision making....

On successful completion of this course students will be able to;
Analyse business problems, identify how research can increase understanding, reduce risk and contribute to improved decision making.
Explain why a particular management problem would require use of qualitative and/or quantitative research techniques
Develop a research plan
Design a survey
Perform data collection and analysis
Analyse and Interpret research data
Prepare a persuasive research report
Work with others to find solutions for management problems.
Application of Knowledge and skills
Graduates will be able to, apply theoretical and practical knowledge of Business Research and in the diagnosis of organizational issues and the formulation of appropriate strategies
Students will demonstrate research skills, showing initiative in consulting the academic literature and integrating fresh ideas into the discourse in preparation for life-long learning.
Students will demonstrate the capacity to write persuasive reports containing sound recommendations, in preparation for their career in business.