ASSESSMENT TEMPLATE___________________________________________________ Page 1 of 2 Subject Title Business Research Subject Code RES 800 Lecturer / Tutor Dr Chengeto Chaderopa & Dr Andrew Le Semester...

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ASSESSMENT TEMPLATE___________________________________________________ Page 1 of 2 Subject Title Business Research Subject Code RES 800 Lecturer / Tutor Dr Chengeto Chaderopa & Dr Andrew Le Semester May 2021 Assessment Title Qualitative and Quantitative Research Methods Learning Outcome/s • Analyse ethical issues and considerations and their relevance in applied business research. • Apply research theories and methodologies to assist in developing a business research proposal. • Succinctly communicate arguments that reflect a synthesis of literature and business research concepts • Utilise critical thinking to analyse managerial problems and formulate relevant research questions and research design. Assessment type (group or individual) Individual Weighting 25% Word count 1500 Due date Week 8 Class submission Lecture ☐ Tutorial ☐ Submission type Paper copy ☐ Turnitin ☐ Format / Layout of Assessment (details of what to include) (cross the appropriate check boxes) Report: ICMS Cover Page Table of Contents Synopsis / Executive Summary Introduction Findings Conclusion Recommendations Reference List Appendices ☐ ☐ ☐ ☐ ☐ ☐ ☐ ☐ ☐ ☐ Essay: ICMS Cover Page Abstract Introduction Body Conclusion Recommendations Reference List Appendices ☐ ☐ ☐ ☐ ☐ ☐ ☐ ☐ ☐ ASSESSMENT TEMPLATE___________________________________________________ Page 2 of 2 Oral Presentation: Paper submission PowerPoint submission Peer review (group presentation) Reference List ☐ ☐ ☐ ☐ Other: (outline specific details here – use check boxes) Assessment instructions (clear, succinct, without repetition) In this assignment, students need to: • Review a range of qualitative and quantitative research methods which align to their research question and literature review; and • Write a 1500-word research methodology report on how they will address their research question and to provide an argument about why they chose those research method/s and how the data will be analysed. Please pay attention to notes below: • Reports are to be submitted to Turnitin at week 8 • You will be expected to have consulted books, at least 15 relevant recent academic journal articles, conference proceedings, theses, dissertations, market reports and so on to prepare the report from quality sources listed in scholarly databases • Use proper in-text citations and referencing • Do not plagiarize • For style you need to use follow carefully the style guide document on the Moodle. Readings for the assessment (instructions where they can be found e.g. MyAthens database, Moodle etc.) • Lecture notes (Moodle) • Recommended textbooks in the unit outline • Prescribed articles available on MyAthens database Grading Criteria / Rubric The following criteria will be used to assess this assignment: • Structure of the essay, clear headings and sub headings • Clarity, consistency and conceptual accuracy of arguments • Logical flow for the literature review • Complete and accurate in-text citation and referencing Peer Review Evaluation (group work – optional) N/A Assessment 2 - Qualitative and Quantitative Research Methods (25%) Criteria Description Weight Poor=1 Weak=2 Average=3 Good=4 Excellent=5 Rigor Does the essay/report benefit from adequate (minimum 15) resources balanced between qualitative and quantitative research? Max. 5 marks Clarify of argument Are analytical arguments about the choice of methods and design clear and easy to understand? Max. 5 marks Structure Is essay professionally structured in terms of headings, sub headings and paragraphing ? Max. 5 marks Quality of references used Are all used references peer-reviewed? Max. 5 marks Citations and referencing formats Are in-text citations and referenced formatted according to the prescribed styles and formats? Max. 5 marks RES800 Assessment 2 T2 2021 Assessment 2 - Qualitative and Quantitative Research Methods (25%) Marking Rubric
Answered 1 days AfterJul 16, 2021

Answer To: ASSESSMENT TEMPLATE___________________________________________________ Page 1 of 2 Subject Title...

Shubham answered on Jul 18 2021
146 Votes
Running Head: BUSINESS RESEARCH                            1
BUSINESS RESEARCH                                    4
BUSINESS RESEARCH- QUALITATIVE AND QUANTITAIVE RESEARCH METHODS
Table of Contents
Abstract    3
Introduction    3
Research Objectives    3
Research Questions    3
Literature Review    4
Business Research concepts    4
Qualitative Methods    4
Quantitative Methods    5
Research Design    5
Sources of data    6
Res
earch theories and methodologies    6
    Constructing theories    6
    Testing theories    6
Ethical issues and considerations    6
Findings    7
Conclusion    7
Recommendations    7
References    9
Abstract
Business research is a method to help the organizations to understand the internal and external factors and improve the business processes accordingly. The business research is conducted by defining the areas in which research will be carried out and the review of the sources used for research. It will also consider the application of theories constructed and the ethical issues faced by researcher. The findings of the research will be summarized to elaborate the idea and the conclusion will be followed by the recommendation so that a new dimension can be created for the future research.
Introduction
Business research helps a business to acquire detailed information about selected domain like marketing, human resource, finance, sales etc when taken one domain at a time. It helps to achieve business goals and contributes in strategic planning. The research questions helps to give direction to the research so that conclusion can be reached.
Research Objectives
· To have an understanding of research methods.
· To analyse the usage of qualitative and quantitative methods in business research.
· To evaluate critical thinking about the various sources of the data collection and their effectiveness.
· To suggest suitable recommendations for the implementation of business research methods for future research projects.
Research Questions
· How business research is conducted?
· What are the areas in business for which research can be useful?
· How research theories can be applied in development of a research plan?
· How the qualitative and quantitative methods can be used to conduct research?
· What are the ethical issues involved in business research?
Literature Review
It is the most common approach used by researchers. It helped to speed up the research process because the abstracts of various research articles and journals provided knowledge which was useful. It helped to improve the business research skills and gave insights about the credibility of the authors work (Fisch and Block, 2018). It contributed in pin pointing the areas which require further investigations so as to reach the right conclusion.
The research format is important to carry out study in right direction and the sources helped in reporting the deviations. They were a useful guide while maintaining the validity and reliability of the study. It also helped in widening the thought process and gave a different dimension to look at the topic. The various alternatives suggested in the sources was of immense help while combating the limitation of paid access to the articles (Pisani et.al, 2017). The details of business research were well highlighted by the experts.
Business Research concepts
Qualitative Methods
Interviews: These are conducted in conversation form containing open-ended questions. The length and duration of the conversation can be altered depending upon the subject and availability of the expert. It is helpful in getting insights about the industry, competition and collecting opinions of experts of the field (Basias and Pollalis, 2018).
Focus Groups:...
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