SUBJECT: ENTREPRENEUR No.1 CADBURY The case describes revelations that the production of cocoa in the Côte d'Ivoire involved child slave labor. These stories hit Cadbury especially hard. Cadbury's...


SUBJECT: ENTREPRENEUR<br>No.1<br>CADBURY<br>The case describes revelations that the production of cocoa in<br>the Côte d'Ivoire involved child slave labor. These stories hit<br>Cadbury especially hard. Cadbury's culture had been deeply<br>rooted in the religious traditions of the company's founders, and<br>the organization had paid close attention to the welfare of its<br>workers and its sourcing practices. The US Congress was<br>considering legislation that would allow chocolate grown on<br>certified plantations to be labeled

Extracted text: SUBJECT: ENTREPRENEUR No.1 CADBURY The case describes revelations that the production of cocoa in the Côte d'Ivoire involved child slave labor. These stories hit Cadbury especially hard. Cadbury's culture had been deeply rooted in the religious traditions of the company's founders, and the organization had paid close attention to the welfare of its workers and its sourcing practices. The US Congress was considering legislation that would allow chocolate grown on certified plantations to be labeled "slave labor free," painting the rest of the industry in a bad light. Chocolate producers had asked for time to rectify the situation, but the extension they negotiated was running out. Students are asked whether Cadbury should join with the industry to lobby for more time? What else could Cadbury do to ensure its supply chain was ethically managed? (You may answer same questions stated above.)

Jun 10, 2022
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