Summary: Students will be required to prepare written answers to a set of questions related to a case study on global management. The case study will examine the impact of the global business...

Management
Table of Contents
Introduction    3
Cultural challenges posed in Tokyo    3
Lesson learnt from Hong Kong Disneyland    3
Culture variables influencing the location choice    3
Success of Tokyo Disney Resort even though it involved cross cultural adaptations    4
Possibility of Shanghai Disneyland success without incorporating Chinese custom and tradition    4
Conclusion    5
References    6
Introduction
The case study describes the different modes of entry that is dependent on expanding the Disney theme park. They are using the capabilities and resources while conditioned to certain institutional and industrial conditions in foreign market. The case study will outline the challenges of culture that is posed by the expansion of Disney into the market of Asia. Furthermore, it will seek address to the influence of cultural variables with the location of choice in expanding theme park of Disney. Finally, the readers will get an idea of success of Disney resort in Tokyo while involving the cross cultural adoptions.
Cultural challenges posed in Tokyo
Asia is an incredible appealing area for Disney because of its massive population and the low quantity of subject parks. This organisation reached high-quality of success in Tokyo, while the Hong Kong Park turned into less profitable. The company believes that in additional expansion into the area is worthwhile. The organisation specifically talks about the approach of Disney that has created challenges in numerous ways.
It is significant for the Disney to tailor the other components to meet the need of local people. The biggest challenge faced by the company is language barrier in expansion. It is not necessary that most countries uses English as their language however, more are concerned with their mother tongue as well (Boguszewicz-Kreft, Kreft and Żurek 2019).
Second challenge faced by the company is to integrate the culture into the theme park of the home country. It becomes crucial to incorporate the particular theme in theme park. The massive problem is faced by the company while understanding the lifestyle and culture of the people.
Lesson learnt from Hong Kong Disneyland
Hong Kong made sure to learn all the aspects of the culture and maintain a brand for attracting customers....