Unit 8.1 DB: Ethics in Marketing rely 3 Write an initial substantive response of 80 words in length. Begin your response with a restatement of the question/prompt, and include in-text citation(s) and...


Unit 8.1 DB: Ethics in Marketing rely 3

Write an initial substantive response of 80 words in length.

Begin your response with a restatement of the question/prompt, and include

in-text citation(s) and a reference for each scholarly source used according to

the APA guidelines found in the APA Style Guide located in the Student Success

Center. The restatement of the question/prompt, the references, and the

citations are not included in your response word count


George.


It is the promotion of products and services through ethics.

It is less marketing and more promotion of ethical philosophy associated with

the products and services (Parilti, Demirgüneş&Özsaçmaci, 2014).


Are ethics always the domain of promotion or should they be

a consideration in all business decisions? For example, do tobacco companies or

their management teams make ethical decisions? After all, their products kill

their customers; that’s probably an ethical challenge, right?



May 15, 2022
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