Strategy Choice Value: 20% Due Date: 15-Sep-2019 Return Date: 09-Oct-2019 Length: Length: 1, 250 (+/- 10%) Submission method options: Alternative submission method Task back to top In this assignment,...

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Strategy Choice


Value:20%Due Date:15-Sep-2019Return Date:09-Oct-2019Length:Length: 1, 250 (+/- 10%)Submission method options:Alternative submission method

Task


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In this assignment, you are required to write1,250 word mini-report, including a briefexecutive summary.


Your Report should cover the following:



  1. Identify and evaluate the suitability of the organisation's current CORPORATE level strategies. You are required to use the same organisation you analysed in assignment.

    1. Identify and discuss the corporate level strategies that the organisation is implementing/has implemented.

    2. Evaluate the suitability of the organisation’s current strategies. Recommend no more than two alternative strategic initiatives that the organisation should pursue to improve its effectiveness and justify your recommendations.




Online submission via Turnitin is required for this assignment. Details will be provided by your subject lecturer.


Rationale


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This assessment task will assess the following learning outcome/s:



  • be able to identify and explain the key components of strategic management such as strategy analysis, strategy formulation and strategy implementation, and their interrelationships.

  • be able to review and evaluate the evolution of ideas and practices leading to the development of strategic management and its relationship to other management practices and principles.

  • be able to identify and differentiate between functional areas such as marketing, finance, operations and human resource management and evaluate how they should act conjointly toward the attainment of the organisation's strategic aims and objectives.

  • be able to evaluate the importance of developing strategically appropriate relationships between people, processes, functions, structures and even organisations.

  • be able to critique, act strategically, and make recommendations in the context of the potential of strategic management vis-a-vis the realisation of organisational change and/or success in the private, public, and not-for-profit sectors.


Marking criteria and standards


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MGT510 Strategic Management Assessment 2



























































FL (0-49%)PS (50%-64%)CR (65%-74%)DI (75%-84%)HD (85%-100%)
1. Executive summary (2.5 marks)Does not identify/provides only a limited identification of the requirements for the executive summary.Provides an outline of the report structure, but significance and relevance of issues in not discussed. No/little justification provided.Provides the basic summary of the report and identifies the key issues and how they inter-relate, but limited justification of significance. The structure of the report explained.

Provides a comprehensive summary of the report and a clear, succinct identification of the main points, but requires further justification of significance. The structure of the report clearly explained.A comprehensive summary that highlights the purpose and significance of the main points, which are clearly explained, justified and supported. The structure of the report is well signposted.
2. Identification, understanding, use andapplication of theory (5 marks)Relevant theory on the topic missing and/or none/ poor attempt to use theory to support point of view and/or argument.Provides little analysis and evaluation of relevant theory, and limited linking of theory and concepts to practice. But makes attempts to use theory to support point of view and/or argument.Some analysis and critical evaluation of relevant theory developed through linking theory and concepts to practice. Theory linked to point of view and/or argument.Provides analysis and critical evaluation of relevant theory, with evidence of insight developed through linking theory and concepts to practice. Theory is integrated and linked well to argument.Provides a comprehensive analysis and critical evaluation of relevant theory, with evidence of insight developed through linking theory and concepts to practice. Theory is integrated exceptionally well into argument.
3.Critical analysis and reflection and discussion (7.5 marks)Does not demonstrate any attempt at critical/reflective analysis.Little evidence of independent, critical thought in problem identification and solving. Superficial attempt at critical/reflective analysis.Attempted development of critical thought in problem identification and solving, but ideas/comments not supported. Demonstrates and integrates limited critical/reflective analysis. Evidence of some reflective thinking.Evidence of independent, critical thought in problem identification and solving. Demonstrates and integrates some critical/reflective analysis. Evidence of reflective thinking skills.Strong evidence of independent, critical thought in problem identification and solving. Consistently demonstrates and integrates critical/reflective evaluation of issues identified in strategic analysis. Evidence of reasoned reflective thinking skills.
4 Conclusion (2.5 marks)

Conclusion not evident and/or does not relate to main arguments in report.Provides a summary of main arguments in the report, and arrives at logical conclusions, but no support given.Clear conclusion that reflects main arguments in report. Limited support and reasoning for conclusions provided.Well-constructed and clear conclusion supported by main arguments in report. Reasoned and logical conclusions reached.Well-constructed and clear conclusion with strong links to main arguments in report. Well-reasoned and logical conclusions drawn.
5. Referencing and Presentation (2.5 marks)Unsatisfactory expression and presentation. Meaning unclear and/or grammar and/or spelling contain frequent errors.
Poor presentation (referencing does not follow APA style) and less than5 journal articles utilised.		Expression and presentation of ideas are comprehensible but lack clarity.
Poor referencing style (referencing uses APA style, but with errors).
Demonstrates limited reading outside of topic materials provided and practical application; does not utilise the required5 journal articles.		Expression is lucid and clear with precise use of language. Writing style appropriate to the assessment item. Few flaws in grammar and spelling.
Referencing follows correct APA style, but requires improvement.
Demonstrates reading of topic materials provided and practical application; the required5 journal articles utilised.		Expression and presentation of ideas is mainly accurate. Fluent writing style appropriate to the assessment item. Grammar and spelling are accurate.
Referencing follows correct APA style, but some small errors.
Demonstrates reading outside of topic materials provided and practical application; the required5 journal articles utilised.		Expression and presentation of ideas are developed and clear. Fluent writing style appropriate to the assessment item. Grammar and spelling are accurate.
Referencing follows correct APA style.
Demonstrates wide reading and practical application; going beyond the required 5 journal articles.


Presentation


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All assignments must be typed and they should be at least 1.5 line spaced with 12pt font size. Use of headings and subheadings is recommended to help focus your work. This does not mean that you can dispense with the need to create a coherent discussion. This is always critically important.


Please note that in all assignments the following are expected:



  • Careful analysis

  • Evidence of wide and careful reading (beyond what has been provided)

  • Coherent argument and structure

  • Correct spelling

  • Appropriate use of English grammar

  • Appropriate citation of references

  • Correspondence with the given word length

  • Referencing presented in the APA system adopted by the Faculty of Business and a reference list included at the end of your Report

  • When using material taken from the Collection of Readings provided by the University please refer to the original sources which is provided


Requirements


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You are required to cite a minimum of 5 refereed journal articles. For this assessment you are required to use APA referencing to acknowledge the sources that you have used in preparing your assessment.


Please refer to the CSU referencing guidehttp://student.csu.edu.au/study/referencing-at-csu.


In addition a very useful tool for you to use that demonstrates how to correctly use in text referencing and the correct way to cite the reference in your reference list can be found athttps://apps.csu.edu.au/reftool/apa-6


Additional information to assist you with your assignment can be found herehttp://student.csu.edu.au/study/skills/guidesandtips/writing-at-uni


The CSU report checklist can be found here
http://student.csu.edu.au/__data/assets/pdf_file/0019/830350/Report-Writing-Checklist.pdf


This assignments must be submitted through Turnitin.


It is recommended that your name, student ID and page number are included in the header or footer of every page of the assignment.

Answered Same DaySep 15, 2021MGT510Charles Sturt University

Answer To: Strategy Choice Value: 20% Due Date: 15-Sep-2019 Return Date: 09-Oct-2019 Length: Length: 1, 250...

Sudipta answered on Sep 15 2021
146 Votes
8
COVER PAGE
Executive summary
This report is focused on identifying and evaluating various corporate strategies implemented by the Australian based retail giant ‘Woolworths Limited’. In the initial part of the report, a short background of the company is presented. Following part of the study, identification of all corporate strategies and whether the company is getting benefited or not through those strategies are also evaluated. ‘Suitability of the corporate strategy’ section have identified ‘strategic management theories’ used by the management team of Woolworths. Recommendations to improve company’s efficiency into further extent is listed in the concluding part of this report.
Table of Contents
Introduction    4
Company background    4
Identification of Company’s current corporate strategy    4
Suitability of the current corporate strategy    5
Recommendation    6
Conclusion    7
References    8
Introduction
In order to maintain a good position in the market a company needs to design and implement a number of strategies into their account. Those strategies can be in any form, ‘short-term strategy’ or ‘long-term strategy’. While designing corporate strategy management team of any organisation approach all departments to be a part of their planning. This report is based on an Australian company operate their business into retail sector called ‘Woolworths Limited'. Company’s current corporate strategy along with recommendations to increase company’s efficiency is discussed throughout this report.
Company background
Woolworths was established in the year 1924 in New South Wales, Australia. In initial days, there were only two different retail companies in the country 'Coles’ and ‘Woolworths’. They maintained a duopoly market in Australia. Main operation of Woolworths was to open retail shops in various places of the country and do marketing of their stores so that local people can visit their store to buy daily necessities. The company sells a wide range of products like vegetables, meat, groceries, beverages, books, DVDs, household items, beauty products, stationery items and others. Currently Woolworths is holding the top most position in retail sector in that country Australia. As per the reports, it has been observed that the company has more than 1,000 stores across the country Australia (Woolworthsgroup.com.au, 2019). In order to improve the shopping experience the company have started selling their products through online medium called ‘HomeShop’. To sell their products companies use a specific domain named ‘Woolworths.com.au’.
Identification of Company’s current corporate strategy
As the company already holding top most position in the industry; therefore, they have already achieved the objectives they set in their initial days. Ghezzi, Cortimiglia & Frank (2015) discussed that holding top position in the market is much more difficult than achieving that position. Management team of Woolworths is very much concerned about ‘market trends’ and ‘customer choices’. Mission statement of the company disclosed that gather customer...
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