Answer To: Case Study $ Alice Smith, CFO has conducted a staff meeting with the entire financial department (50...
David answered on Dec 25 2019
The Effective Handling of the Internal Communication: A Case Study review
Summary of the Case
Alice smith, the CFO of the company took a meeting with the employees containing managers and other staff. Alice was quite sued to such meetings and it was expected from her that this one would also go great; however, the contrasting thing happened during the meeting. The meeting was subjected to the briefing of the financial department of the company about the revenue projection policies of the company in the next fiscal year. However, as the meeting progressed, it appeared that Alice moved over the slides of presentation in a hurry; it was not expected that she was not even taking a pause in between.
During the turnovers of the slides, she maintained the same pace of explaining or rather ‘telling the one sided’ aspects of the companies goals and objectives in the next fiscal year. During the entire presentation, no questions were asked and not a single feedback was given over it. It was quite shocking to see that after her presentation was over, the employees ignored her questions over the presentation i.e. she asked the questions if they had any doubts, whatsoever, about the presentation but none heeded to her and they all were engaged in their personal discourses—it was the counter to her ignoring behavior to one of the employees who had asked a question in between the presentation that she had ignored and had moved on to the next slide.
An Analysis of the Issues and Problems
If the case is seen from the perspective of professional communication’s perspective with the staff, it is evident that Alice laced that strength of binding the attention of the employees towards the policies that were about to be projected in the next fiscal year—it...